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- Description
- Product Details
- About the Author
- Read an Excerpt
- What People are Saying
- Table of Contents
Description
John Bogle puts our obsession with financial success in perspective Throughout his legendary career, John C. Bogle-founder of the Vanguard Mutual Fund Group and creator of the first index mutual fund-has helped investors build wealth the right way and led a tireless campaign to restore common sense to the investment world. Along the way, he's seen how destructive an obsession with financial success can be. Now, with Enough., he puts this dilemma in perspective. Inspired in large measure by the hundreds of lectures Bogle has delivered to professional groups and college students in recent years, Enough. seeks, paraphrasing Kurt Vonnegut, "to poison our minds with a little humanity." Page by page, Bogle thoughtfully considers what "enough" actually means as it relates to money, business, and life. Written in a straightforward and accessible style, this unique book examines what it truly means to have "enough" in world increasingly focused on status and score-keeping.
Product Details
ISBN-13: 9780470524237
Media Type: Paperback(Revised Edition)
Publisher: Wiley
Publication Date: 06-01-2010
Pages: 328
Product Dimensions: 4.60(w) x 6.70(h) x 0.70(d)
About the Author
JOHN C. BOGLE created Vanguard in 1974 and served as chairman and chief until 1996 and senior chairman until 2000. In 1999, Fortune magazine named Mr. Bogle as one of the four "Investment Giants" of the twentieth century; in 2004, TIME magazine named him one of the world's 100 most powerful and influential people. Bogle is the author of eight books, most recently Common Sense on Mutual Funds, 10th Anniversary Edition.
Read an Excerpt
Read an Excerpt
What People are Saying
strategy+business Best Business Book of 2009 "Bogle could be the poster boy for Mintzberg’s effective manager and leader. The tenacity of his message and his business model of long-term investing, especially in an era when the so-called smart money ran in the opposite direction, makes him a real hero . . . Unsurprisingly, trust is also high on Bogle’s list of leadership and organizational attributes. The final section of the book, labeled "Life," calls for a return to 18th-century values. . . Let’s remember that the 18th century was the age of reason . . . of Thomas Paine, Adam Smith, and Benjamin Franklin, whom Bogle calls the "paradigm of the eighteenth-century man." It is Franklin the entrepreneur whom Bogle holds up as a contrast to those in our own century — a man motivated not by a desire for personal profit but by the joy of creating and of exercising his ingenuity and energy. According to Bogle, the leaders of the 18th century were able to "implant in society a reliance on reason, a passion for social reform, and the belief that moral authority is integral to the successful functioning of education and religion as well as to commerce and finance." He would like to see more such leaders today." (strategy+business)What People are Saying About This
From the Publisher
Table of Contents
Prologue by Tom Peters xi Author’s Note: A Crisis of Ethic Proportions xvii Introduction 1 MONEY CHAPTER 1 Too Much Cost, Not Enough Value 29 CHAPTER 2 Too Much Speculation, Not Enough Investment 49 CHAPTER 3 Too Much Complexity, Not Enough Simplicity 71 BUSINESS CHAPTER 4 Too Much Counting, Not Enough Trust 97 CHAPTER 5 Too Much Business Conduct, Not Enough Professional Conduct 120 CHAPTER 6 Too Much Salesmanship, Not Enough Stewardship 141 CHAPTER 7 Too Much Management, Not Enough Leadership 159 LIFE CHAPTER 8 Too Much Focus on Things, Not Enough Focus on Commitment 183 CHAPTER 9 Too Many Twenty-First- Century Values, Not Enough Eighteenth- Century Values 193 CHAPTER 10 Too Much “Success,” Not Enough Character 211 WRAPPING UP: WHAT’S ENOUGH? What’s Enough For Me? For You? For America? 229 Afterword: A Personal Note about My Career 249 Acknowledgments 253 Notes 257 Index 269Table of Contents
Foreword by William Jefferson Clinton vii
