Resources Archive - JW Player (2024)

Video publishers typically need to confront a binary set of options when it comes to streaming technology implementation; Work with an online video platform (OVP) that allows for ultimate flexibility at the expense of enormous amounts of tech debt… or… Employ a plug and play ad unit experience that...

We're excited to be featuring at NAB Show 2024 in Las Vegas! Be sure to stop by our booth, attend a panel, or connect with us to see how we're accelerating growth for broadcasters in 2024.

We’ll be in attendance for SportsPro Live – London. Schedule a meeting with us to learn about how we execute high-quality broadcasters for sports organizations.

We’ll be back at Digiday Programmatic Summit in Palm Springs this year to showcase how we're changing the game for video programmatic advertisers.

As a proud Premiere Sponsor, we’re excited to be featuring at Streaming Media East in New York City.

We’ll be in attendance at this year’s CABSAT in Dubai, and we can't wait to meet with APAC's industry leaders, innovators, and broadcasters.

Come visit us at Broadcast Asia in Singapore where we’ll be showcasing our end-to-end broadcasting capabilities, our Broadcast Live SaaS solution, and how we reduce time-to-market for any size broadcaster.

As the only Google Certified Publishing Partner with a Video Specialist certification, JWP is committed to helping publishers navigate upcoming policy changes and monetization opportunities. Policy changes for accurate inventory description Starting April 1, 2024, Google will require publishers to update their VAST tags with two additional parameters when...

NAB 2024 is just around the corner and this year is slated to be the best yet. Content professionals from across the globe in every sector of broadcasting will be congregating in Las Vegas from April 13th – 17th to see next-gen technology, experience dynamic thought leadership, and learn...

Michael Schwalb and Jonathan Sturgis, showed us how to gain insight into the state of the video advertising industry and how you can maximize the impact of your video ads through contextual advertising, shoppable videos, and more. Check out the webinar below!

Richard Cheng will guide you through the key benefits and use cases of our brand new feature.

With the growth of over the top (OTT) streaming, more and more people are cutting the cord and enjoying media through alternative means. Consumers have more ways than ever before to watch shows, movies, classes, and other types of broadcasts.

It’s a no-brainer that people spend most of their time online so having a reliable and speedy internet connection is essential for both personal and professional activities. Whether you’re streaming your favorite shows, doing some online gaming, or collaborating on work projects, a fast upload speed is crucial for...

Subscription fatigue is very much still real and there’s more than enough data to validate this claim. As if the deluge of content wasn’t enough, streaming services are becoming more fragmented and exceedingly pricey. In fact, in Q4 2023, Disney+ lost over 1 million subscribers after price hikes. As...

When it comes to video files, there’s more to the content than meets the eye. Behind the visual element, a hidden layer of information known as video metadata is responsible for organizing, managing, and optimizing the vast array of video content available online. What is video metadata? Video metadata...

The IAB Tech Lab convenes industry professionals to enhance transparency and health in the advertising ecosystem. The Programmatic Supply Chain Working Group addresses business issues within the OpenRTB spec. Background Previously, video content determined whether a player embed was classified as instream or outstream, but greater focus is now...

Download the full eBook The Best Monetization Strategies for Live Broadcasters The quest for innovative monetization strategies is a never-ending journey. One particular strategy that stands out is the utilization of clickable hotspots to weave an interactive shopping experience seamlessly into your content. Engaging Viewers with Interactive Hotspots Imagine...

Download the full eBook The Best Monetization Strategies for Live Broadcasters Live broadcasters are continually exploring innovative ways to effectively monetize their platforms. One dynamic strategy that has become widely used is that of Sponsored Content and Affiliate Marketing. Sponsored Content: Collaborative Work At the heart of sponsored content...

Download the full eBook The Best Monetization Strategies for Live Broadcasters Thanks to its real-time engagement and quick audience interaction, live broadcasting presents clear avenues for monetization. One strategy that stands out in achieving a delicate blend of user-friendly ad integration and revenue generation is Server-Side Ad Insertion (SSAI)....

Download the full eBook The Best Monetization Strategies for Live Broadcasters Monetizing content in the digital age has evolved beyond traditional revenue models. For broadcasters, viewer donations and crowdfunding have proven themselves as powerful means of sustaining their businesses, particularly within a subset of industry verticals. Donations One of...

Download the full eBook The Best Monetization Strategies for Live Broadcasters Broadcasters are rewriting the content monetization narrative by adopting subscription and membership based models. This shift is not only about boosting revenue, but also providing an improved viewer experience that broadcasters can leverage to engage their audiences. Subscription-based...

Download the full eBook The Best Monetization Strategies for Live Broadcasters Video monetization is undoubtedly becoming one of the biggest revenue generators for broadcasters. Beyond AVOD, TVOD, and SVOD monetization models, pay-per-view (PPV) has been gaining popularity as an efficient and versatile revenue source. Read along to find out...

The battle for viewer attention has made way for innovative technologies to seamlessly integrate advertisem*nts into the streaming experience. The two most prominent players in this field are CSAI (Client-Side Ad Insertion) and SSAI (Server-Side Ad Insertion). Understanding the similarities and differences between these approaches is important for content...

Efficient video compression is essential for a streamless streaming experience and transmission of high quality video. High Efficiency Video Coding (HEVC) is a video compression standard that aims to revolutionize the way we consume and deliver video content. Keep reading to learn about its key functionalities and benefits. What...

Digital video advertising is changing faster than we can keep up with. The name of the game is always going to be delivering the perfect ad to the perfect customer at the perfect time. But how is that accomplished in a world where cookies are being phased out and...

Content consumption is at an all-time high so mastering the art of linear broadcast is more than crucial for broadcasters and content creators. Whether you’re running a television network, an online streaming platform, or even a radio station, enhancing your linear broadcast can make a major difference in audience...

Live streaming shows no signs of letting up on its meteoric rise in popularity and will continue to shape the digital landscape. As of 2023, the statistics surrounding live streaming have continued to demonstrate its pervasive impact on various industries and the ways individuals consume content. Read along to...

As we bid farewell to 2023, the digital marketing playground requires brands to reassess their strategies and reallocate their digital spend for the upcoming year. In a world where consumer behaviors, needs, and demands are constantly in flux, staying adaptive and up-to-date with emerging trends is crucial for marketers....

In today’s ever-changing digital age, where online services and subscription-based businesses have become ubiquitous, the importance of effective identity management cannot be overstated. Identity management has several key benefits including: Protection of sensitive information Improved UX of your product or service Maintaining and growing subscription revenue streams Personalized content...

In the fast-paced evolution of media consumption, over-the-top (OTT) and connected TV (CTV) have stepped up as revolutionary forces. These platforms redefine traditional viewing, blending accessibility, interactivity, and immersive experiences. What is OTT? OTT refers to the delivery of video content over the internet, bypassing traditional cable or satellite...

New York, NY – November 2023. JW Player, the leading video platform for publishers, today announced it was selected as the first Google Certified Publishing Partner (GCPP) Video Specialist. The Google Certified Publishing Partner (GCPP) Video Specialist is a new Google certification that is granted to companies who consistently...

In October 2023, JWP conducted a survey to over 300 people in North America with a survey error rate of +/- 3%. The objective of this survey was to uncover emerging trends in video streaming, understand consumer behaviors and attitudes, and gauge viewer attitudes towards ad experiences. The questions...

Innovation is the key to staying ahead of the curve, and one such innovation that has been making waves in recent years is Client-Side Ad Insertion (CSAI). This technology has transformed the way ads are delivered to users, offering a seamless and personalized experience. In this article, we’ll dive...

Throughput and latency are different aspects of video streaming, each influencing video content delivery. Understanding the dynamics between throughput and latency is crucial for streaming platforms to ensure an uninterrupted and enjoyable viewing experience for their audiences. Read along to learn more! What is Throughput? Throughput is the rate...

With the global challenges of the last couple of years and practically every business switching to digital during the pandemic, and many staying digital or hybrid after it, the shift towards virtual and hybrid experiences has become more than just a trend—it’s the norm for many already. Businesses and...

User journey and personalization have taken center stage in today’s OTT scene. As the demand for personalized content grows, the need for streamlined and tailored viewing experiences becomes increasingly vital. This is where JW Player’s latest feature comes into play. Introducing Identity Management Profiles—a new, essential tool for an...

When COVID shut down the global sports world in its entirety for a few months in 2020, it was expected that attendance numbers would rebound as restrictions eased. And after nearly a year of playing matches in empty stadiums and pumping in fake crowd noise, fans came back in...

Have you ever watched a short YouTube video that linked you to a longer video, of which the shorter video is a part of, on another website? Chances are yes, you definitely have. In today’s world where content is king and attention spans are fleeting, repurposing video content has...

Video content as we know it goes through some intricate processes before it reaches our screen. Encoding is one of the most essential processes required for delivering high-quality, real-time video. CBR and VBR are two distinct encoding approaches in the digital media landscape. While CBR holds a steady bitrate...

The demand for seamless, low latency and high-quality live streaming has never been greater. Whether it’s a digital conference, live sports event or a music concert, CDN (Content Delivery Network) live video streaming services plays a major role in making sure every viewer all over the world gets a...

Ready to Dive into the Future of Streaming?

In our digitally interconnected world, audio codecs quietly shape our auditory experiences. But what exactly are audio codecs, and why are they essential? This article delves into the realm of audio codecs, elucidating their importance and how they impact our daily interactions with sound. Whether you’re a music enthusiast,...

How to turn your broadcasting events into powerful online experiences

Dacast is a seasoned player in the video industry with over a decade of experience, having earned the trust of thousands of customers worldwide. Nevertheless, with the ever-changing landscape and emerging competition in the video industry, it’s good to stay ahead of the trends. This article focuses on the...

When it comes to organizing meetings, conferences and events, there are times when some of your guests can come to the event in person, while others are stuck miles away not being able to get the updates from the event until the next day.To fix that issue, a new...

Whether it’s sending data packets across the internet or distributing information within a local network, two common communication methods are employed: multicast and unicast. Both methods have their advantages and disadvantages, and choosing the right one depends on the specific use case and network requirements. This article focuses on...

In an age where digital content creation and sharing have taken center stage, streaming has become a powerful medium for sharing live experiences, knowledge, and entertainment with a global audience. So whether you’re a content creator, gamer, a vlogger, or an online teacher, having a stable upload speed is...

New York – October 25, 2023. JW Player, the leading SaaS video platform for broadcasters, publishers, and other video-driven companies, today announced its subscription management solution has received PCI DSS 4.0 Certification – one of the first in the industry to accomplish this notable milestone. PCI DSS 4.0 is...

Have you ever been fascinated by a live concert, a sports event or a live stream on a social media platform, where the camera angles kept shifting from one to another seamlessly, creating a dynamic and engaging experience? Well, chances are you’ve witnessed multicam live streaming without even realizing...

Brightcove is a well-known brand in the video industry and has a history of working with some of the most reputable businesses in the globe. This article will explore the features that have launched Brightcove to success, as well as the competitive market for other video hosting options, to...

Video paywalls have become a necessity in the era of streaming, as creators, publishers, and streaming giants are aiming to profit from their content. But what is a paywall, and what types of paywalls exist? This article will cover the diverse paywall models, from subscription-based to ad-supported, and outline...

Spoiler alert: You should probably outsource it to a company that pioneered how people consume video content online. Every company inevitably grapples with the question of whether to hire in-house or outsource. Across the board, the answer is always pretty simple: It depends. That applies to myriad roles, functions,...

Linear TV isn’t dead, but it is dying a slow death. It’s no secret that audiences are cutting the cord now more than ever. Even with rising subscription rates and streaming fatigue, it just doesn’t make financial sense for users to pay bloated cable bills for mostly unwanted content....

Free Webinar On Demand. Watch now and walk away learning how to go live quickly with a packaged 24/7 Live & VOD platform (web, OTT, CTV).

As the world transitions from linear broadcasting to connected TV streaming, video companies now have multiple monetization models to choose from in order to boost revenue. They can go with Advertising Video on Demand (AVOD), which is essentially a freemium model of providing access to premium content, Subscription Video...

Over the past several years, there’s been a seismic shift in how audiences consume video content. Although the COVID-19 pandemic accelerated the migration from linear TV to connected TV, the overall trajectory was hardly impacted as more and more people started cutting cords well before 2020. However, despite mass...

Learn how PSV quickly scaled their Live & VOD Streaming engine, opening the door for boosts in subscriptions and additional revenue streams.

Learn how StreamSport Ireland was able to pivot during the COVID-19 pandemic and build new revenue streams that allow them to thrive to this day.

Infobae needed a video partner that could keep pace with their rapidly growing platform, improve operational efficiency and open up new monetization opportunities.

Part of a family of popular websites, Apartment Therapy and Kitchn are two lifestyle brands that focus on life at home, from decorating and DIYs to recipes and meal plans. Collectively, they reach 53 million people across their sites and social network. But their video strategy was time-intensive. The...

As the new home of the Olympics in Europe, Discovery and its leading sports brand, Eurosport, looked to transform the viewing experience for the Olympic Winter Games.

The Emmy Award winning sports network SNY.tv broadcasts to seven million homes in the New York metropolitan area, and nine millions homes across the country with exclusive coverage of the NY Mets, NY Jets, and all things New York sports.

Penske has built a media empire with the power of content, and one of its key business objectives is to monetize its inventory of quality video.

As the world’s largest financial education website, Investopedia reaches a wide range of financial professionals and sophisticated investors. Beyond educational and actionable written content, these users are seeking quality videos that bring financial news and concepts to life.

DER SPIEGEL’s strategy to use AVOD (Advertising-Based Video On Demand) and Live Streams in 2020 helped them deepen video engagement and grow their brand reputation with new audiences. Video and livestreaming are an important part to strengthening the DER SPIEGEL brand and online presence.

TAG Heuer (the luxury ecommerce retail brand) implemented a premium video content strategy using JW Player to future-proof their business in 2020.

Refinery29 creates fashion, beauty, and news videos for its audience of millennial women. While these videos had been driving engagement on social media, the brand wanted to direct more viewers to its website.

With a best-in-class online video player strategy, Classplus managed to grow their customer base 4x during the pandemic. A rapid increase in online learning in India helped fuel the growth, and with JW Player technology powering their B2B educator online videos, Classplus now hosts over 5.6 million videos online.

When Apartment Therapy, the leading online lifestyle and interior design publisher, struggled with video engagement and viewability across their platform, they consulted JW Player’s Demand team and implemented JW Recommendations.

Top Canadian broadcaster Corus Entertainment has been at the forefront of video innovations since its founding in 1999. So when Flash deprecation began and online advertising via Google IMA became essential in more recent years, the company knew it was time to elevate its video strategy again.

Implementing JWP video player technology and content management system cleared the bottleneck of long video uploads and processes, allowing this digital publisher to optimize and deliver the best viewer experience.

Ebony made an important shift in its editorial strategy in 2017: Videos would now be on 80% of its text articles and monetized to drive the greatest business impact.

Learn how Peruvian newspaper El Comercio increased video views and ad monetization with JW Player’s recommendation engine & player technology.

Established in 1916,Taronga Zoo Sydney is the 69-acre (28-hectare) home to more than 4,000 animals from approximately 250 unique species – but it’s a site that represents more than just a local landmark or recreational hotspot.

When the UK went into its first lockdown during the pandemic, like much of the world, Fitness First had to quickly speed up its digital marketing strategy.

Galvanized Brands, a publisher of ad-supported content in the health, wellness, lifestyle and nutrition vertical, needed to increase video views for its sites and help users discover more content.

While BabyFirst has long held a large and loyal audience that consumes its content across television and digital platforms, it was struggling to attract additional viewers who weren't already familiar with its brand. BabyFirst needed to better consolidate their in-app user experience with a need for multiple languages.

British magazine HELLO! managed to grow their video viewership by over 123% since 2020 by utilizing a video-first content strategy. This has enabled them to grow viewership and revenue rapidly, even during the pandemic.

HotNewHipHop delivers comprehensive news coverage and the latest music releases to an audience of over 20 million hip-hop fans and industry leaders.

For Bauer Xcel Media, running a large video site was a team effort. Its previous video solution had caused many headaches for both editors and developers. Videos

The Pits TV is a market leading broadcast streaming company based in Invercargill New Zealand. They travel all over New Zealand filming and streaming a whole range of Motor Sport disciplines

M&M’s Minis had produced three commercials and wanted to set up three contextually relevant campaigns to complement the commercials.

As one of the world’s most popular digital news brands, Insider Inc. has produces high quality text and video content across two heavily trafficked sites, Business Insider and Insider. In 2019, the publisher was looking for an optimal solution to lift its video engagement, particularly for click-to-play videos inside...

Finding new ways to engage with fans while providing a superior viewing experience has been a huge focus for content owners in recent years.

Ever since the pandemic forced art festivals and performance events to go virtual, there’s been a steady increase in live streamed content—especially within the music industry.

Download the case study now to discover how JW Player has helped KelbyOne focus on their core business—getting new subscribers and creating new content. See how KelbyOne grew their video plays 143% year over year using JW Player.

Knowledge Network wanted to break into a new market by launching a video site for children. It needed to produce an exceptional video experience for an audience who grew up using tablets.

A major jump from linear broadcast to digital offerings required a cost effective and reliable solution that delivered a broadcast quality viewing experience online and ensured accessibility standards were met.

The Ladies Gaelic Football Association (LGFA) was founded in 1974 and represents over 1000 clubs in Ireland as well as many overseas, with one of the newest members based in Cape Town, South Africa.

As the world’s largest LGBTQ-owned and run media network (ranked by Comscore), Q.Digital operates four digital brands reaching 9.5 million LGBTQ consumers each month. With original video programming via their Queerty TV series and sponsored video content with major corporate sponsors, Q.Digital is continually growing their video presence online...

For Mediastay, one of the most effective channels for monetizing online game portals and licensed TV was video. But the company faced a disparate landscape of technology partners in France, and it often had to adapt its ad implementations for different partners.

Network N transformed their digital video business with premium video content, integrating 9 video SSPs, and optimizing their monetization with Yield Optimization at JW Player.

In 2017, NewsMedia faced an important decision: Stay with long-time video technology partner JW Player or follow the recommendation from its new parent company to switch to an alternative video solution.

Patch Media, a community-specific news, information and engagement network, needed an easy solution to manage video content from multiple providers and engage viewers across hundreds of websites.

In September 2017, heavy metal website Revolver relaunched under new ownership. The goal was to make video a much bigger focus, with more original content on its owned & operated site and in syndication.

Talpa Global—the production company behind reality singing competition The Voice—needed a standardized way to distribute digital video around the world.

When it came to delivering videos to a wide range of school districts and third-party partners, Teaching Channel had a serious problem with playback.

For TI Media, maintaining and developing a profitable and successful video business is a top priority. The company, formerly known as Time Inc. UK, ended up managing two separate video tech vendors.

VPP Gaming Network prides itself in helping video game fan communities maximize advertising revenue. A previous video monetization solution caused a great deal of latency in playback.

With a 20,000-capacity stadium, Notts relies on ticket sales for a significant portion of their revenue. When the COVID-19 pandemic forced the closure of sport stadiums, digital video solutions became crucial.

Recruiting Access is a solutions provider for US Sports organizations and events. As part of this they produce and film basketball tournaments, making them available via live streaming and VOD services while also tracking stats, creating highlight clips provided through their partnership with Turbostats and Pass Tha Ball.

The British Ecological Society holds an annual meeting which attracts over 1200 delegates from around the world. For their 2018 meeting, they wanted to offer the four plenary lectures and panel sessions on demand for those who couldn’t attend.

The year 2020 will certainly be remembered for the effects of the COVID-19 pandemic on the world’s health, educational, financial, and commercial institutions. It has also played havoc with Sporting calendars, disrupting the whole ecosystem from clubs and content owners to broadcasters and fans.

Magnite will power JW Player’s new video advertising solution New York, NY, June 1, 2023 – JW Player (JWP), the leading SaaS video platform for broadcasters, publishers, and other video-driven companies, and Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising company, have entered a strategic partnership to support...

Living in a digital age allows spiritual organizations to reach and grow communities like never before. Churches, Missions, Congregations and other religious organisations can now communicate their belief and teachings on a national or even international level.

When My Sport Live began working with InPlayer, their goal was to live stream sporting events, taking all levels of competition direct to fans across Australia and further afield.

The sporting landscape is changing and modern digital stadiums have unlimited capacity.

InPlayer is in the privileged position of supporting a number of leagues, federations, agencies and clubs from across the sporting landscape in their efforts to drive PPV and subscription revenues from their premium content offerings.

As production costs reduce and streaming technology enables new commercial models the fans of new and niche sports are benefiting from improved content offerings and access to the events, tournaments and athletes that matter to them most.

Colombian newspaper El Espectador has been publishing local and global news & opinion since 1887 as Colombia’s oldest newspaper. Switching between daily and weekly print editions, the news publisher reaches 700,000+ readers every week.

With over 2,000 cyber hacks happening daily in 2023, it’s crystal clear that protecting the security of your content online has never been more crucial. And you don’t have to be a professional broadcaster to recognize this fact. Whether you’re a mechanic providing a live stream to your customer...

With limited time to launch a digital arts festival, Melbourne Fringe managed to put together a complete virtual arts festival with hundreds of live & VOD arts performances reaching thousands of viewers around the world.

Imagine knowing exactly what your viewers want and being able to deliver it to them instantaneously, capturing their attention for the long term. While it may seem like a scenario from the not-too-distant future, it’s actually quite possible for publishers today — thanks to OTT publishers and their ability...

Measuring the success of your marketing efforts is always a challenge. Video marketing can give particular difficulty simply because a lot of your video marketing efforts are at the top of the funnel, attempting to inform, educate, and entertain your target audience. At the same time, video marketing is...

Digital rights management (DRM) is a must-have security protocol for anyone that produces digital content. Whether you publish videos or live streams, you need to ensure bad actors don’t steal, modify, illegally use, or distribute your assets. That’s easier said than done. Long gone are the days of con...

…and we’re back! Now that we’ve had a chance to catch our breath, it’s time to recap what an incredible week this was for the future of broadcasting. If you’re not familiar with the annual NAB show, it’s an event put on by the National Association of Broadcasters that...

Live streaming video can be an important part of your company’s goals, whether for marketing, consumer education, or employee training. Understanding how to use live streaming also means choosing the perfect live streaming platform for you. What is a Live Streaming Platform? A live streaming platform is an online...

When you produce a live stream, you want as many people as possible to be able to benefit from it. But not everyone can enjoy every live stream. There are those with disabilities or other barriers that often aren’t accounted for. These obstacles make it difficult, or impossible, for...

JW Player and Bitcentral join the FAST lane to audience reach and monetization The partnership empowers JW Player customers to boost audience reach and monetization via free ad-supported TV (FAST) channels NEWPORT BEACH, Calif, April 17, 2023 – Bitcentral, the provider of award-winning efficient media workflows for broadcast and...

Video Broadcast Software: 9 Best Options For Publishers With live video audiences projected to hit almost 165 million viewers by 2024 in the United States alone, it’s clear that nailing down the best streaming software for your publication has never been more important. Compound that with a predicted worth...

Maximizing ROI: Understanding the Total Economic Impact of JW Player for Broadcasters Free Webinar On Demand Watch the free webinar and you’ll learn… How a top sport’s broadcaster used JWP’s technology to improve operational efficiencies and time-to-broadcast by over 93% Best strategies on bringing quality content to your audience...

Video publishers are expressing cautious optimism amid market uncertainties. Find out what publishers are expecting and what they're prioritizing in 2023.

The fitness app market is set for a staggering 70.926% growth in profitability over the next 4 years. And that’s with projected revenue, hitting $19.33 billion in 2023 and $33.04 billion by 2027. If that’s not enough to show why a custom-branded fitness app is crucial to anyone in...

Video encryption can protect your content from unauthorized viewing.If you are, for example, uploading a music video you produced on the Internet, logically, you want others to view it. But, if your video is a corporate training, you wouldn’t want unauthorized people to access confidential company information. Data breaches,...

Cutting cables in droves seems to be very popular nowadays and a lot of companies are putting out their online streaming options to compete. Marathon watching TV is the new most popular leisure activity with more and more streaming video devices emerging on the market each year. In the...

Mobile live streaming is an excellent way to boost your business sales or connect with your audience from any location using live broadcasting and streaming apps. Thanks to the awesome power of the online world and interconnected network of mobile devices, mobile live streaming allows everyone to enjoy a...

When you’re looking for an enterprise video hosting platform, you’re looking for a high-performance system that can: Provide secure content delivery and storage Allow collaboration between or among multiple users Meet scalability requirements as your organization grows Integrate with existing infrastructure and applications Provide an intuitive user interface There...

The rise of over the top (OTT) media has empowered audiences to cut the cord and enjoy entertainment on their own terms. People have more choices than ever before when it comes to how they consume movies, TV shows, sporting events, classes, and other video content. In this brave...

Audiences are increasingly cutting the cord and consuming media through new means thanks to the growth of over the top (OTT) broadcasting. Today, people can enjoy films, shows, courses, and other content in more ways than ever before. Content creators need to optimize how they distribute – and make...

Power Your Monetization Strategy and Own the Viewer Lifecycle in 2023 Free Webinar On Demand Watch the free webinar and you’ll learn… Building monetization models suited for virtually any use case, long-term SVOD, pay-per-view, promos, and even in-app experiences with special offers Crafting custom branded experiences that keep your...

In an increasingly connected world, live streaming is an important and accessible method for reaching audiences and sharing your message. Media companies aren’t the only ones who should invest in live streaming. Retailers, marketing agencies, event producers, and content creators can also benefit from this technology. In this ultimate...

If you are seeking to provide information to employees, customers, and prospects, then one vehicle for doing so is live webinars. Understanding what a live webinar is and how it differs from recorded lectures and meetings can help you work out when and whether you should use them, as...

Live streaming has become one of the best ways to share timely information and engage with your audience. Building a community on a live streaming platform, however, requires a certain amount of time and a clear strategy. Let’s look at some guidelines to help you grow a loyal live...

With the growth of over the top (OTT) broadcasting, more and more people are cutting the cord and enjoying media through alternative means. Consumers have more ways than ever before to watch shows, movies, classes, and other types of broadcasts. Businesses and organizations with media to share need to...

Video is currently one of the most popular online content formats. But getting it right, especially as a business, is easier said than done. That’s why most businesses struggle with video engagement. A recent survey of publishers and media companies revealed that most businesses, whether indie publishers or comScore...

There’s almost always a tug-of-war with video content distribution. On one side, you want to provide your viewers with easy, seamless, and flexible access. On the other side, you need to protect your content from unauthorized audiences and uses. It’s a common dilemma, especially for new video content publishers,...

HD live streaming is revolutionizing how the world connects and how organizations engage with audiences. In a time when we rely on live streaming for everything from watching a major sporting event and attending a college lecture to tuning into a religious service or fitness class, standard definition is...

Consumers are cutting the cord at a dizzying pace. Over-the-top (OTT) content delivery apps allow broadcasters and content creators big and small to reach their audiences directly, rather than through traditional cable providers or third-party video streaming services. If you’re in the video business, you need to make your...

Live streaming isn’t uncharted territory, but it’s been picking up steam over the last few years—and that’s primarily thanks to the evolution of new (more accessible) live streaming apps and platforms. Nowadays, businesses, influencers, and even your teenager can start live streaming from their computer or mobile device within...

If a picture is worth a thousand words, a video is worth an infinite number of words. Videos convey messages like no other medium. However, in their raw state, video files can be prohibitively cumbersome, which makes them difficult to use. That’s where knowing how to compress video files...

Cost Savings And Business Benefits Enabled By JW Player (JWP) - JANUARY 2023

Content might be royalty, but video has undoubtedly taken the crown. Video has become the most pervasive content in consumers’ lives. From one-on-one meetings to remote conferences to viral TikTok clips to the evening news—it’s all video, all the time. The rise of video has forced every business to...

The acquisition expands JW Player’s video platform capabilities to include subscription management and audience insights. NEW YORK – Jan. 17, 2023 – JW Player, the leading SaaS video platform for broadcasters, publishers, and other video-driven companies, today announced it is acquiring InPlayer, a leading provider of subscription management and...

In a society increasingly aware of privacy and cybersecurity issues, businesses and individuals engaged in live streaming need to understand how these issues impact their streams. As live streaming grows in popularity, the risks associated with it also grow. The risks are multiple: sharing of personal information, cyber attacks,...

WEBINAR How Broadcasters Will Navigate 2023 This fireside conversation will cover: Overall Market Trends – 74% expecting headwinds in 2023 Top Business Objectives – 84% state improving operational efficiencies is #1 priority Top Initiatives – 93% focused on expanding audience base Revenue Strategy – Over 70% looking to grow...

In need of a single provider to consolidate/simplify an inhouse live streaming solution? Looking to switch vendors due to frustrating technical or inefficient operational reasons? Learn how a single end-to-end platform will scale and deliver content globally with a broadcast grade solution for every level of your live streaming...

JW Player executives Brian Rifkin, Dave Otten, and Jeroen Wijering will discuss the future of video for publishers, broadcasters, and other digital media companies in a roundtable discussion. Covering video trends such as interactive video, mixed monetization models, DTC video, and connected TV advertising, we expect the trend for...

Listen to representatives from JW Player and Applicaster in conversation with EDYE—the first premium OTT app platform developed by the United States’ largest Spanish-language public broadcasting network, HITN. This discussionincludes insights on how EDYE’s developers were able to quickly and easily scale their Roku OTT app launch rollout to...

During the first few weeks of COVID-19, we saw live streaming video spike by over 400% across our network. For April to date, we are seeing this surge continue across content like news, education and fitness. Live streaming is here to stay but what does that mean for content...

Join representatives from leading kids media & entertainment companies for a panel discussion on how to build healthy and meaningful video destinations for kids. The discussion includes insights on using media to drive healthy outcomes, creating mindfully engaging programming and UX, and generating and measuring impact through original programming....

In the wake of Google’s cookie deprecation in 2023 and a steep rise in video ad spending to $12.66 billion (source) by 2024, one thing has become crystal clear to marketers: contextual video strategy is important for brands to master right now. Video viewership, more than any other medium,...

As competition for audience attention intensifies due to the rapid rise of new video publishers and creators, every publisher is looking for ways to maximize reach and revenue. Apartment Therapy, a home and lifestyle publisher, has built a loyal audience that generates millions of views through high-quality original content...

There is no one kind of working mother / “Doing It All” Is a Myth…and other truths from working moms. In honor of Mother’s Day, JW Player’s Women in Tech organization interviewed five leaders in media and tech on navigating the workplace effectively as working moms in 2021 –...

Digital video usage has been on the rise for years in India, but 2020 offered new opportunities and challenges for video content creators, especially educators. Over 43% of online video in India is learning or education-based, and online course creators such as ClassPlus have seen a meteoric rise in...

Viewing on OTT and connected TV apps has been accelerating year after year, driven by the growing cord-cutting trend as well as the growth of suitable video content. But how should digital media companies respond to this trend? And what is needed to develop an effective OTT strategy? Join...

Get the inside scoop on what JW Player has been up to in the past years with key facts and figures.

Why do some videos perform better than others? How can you use data to improve your video strategy? Discover the full story with 5 key metrics from our Video Analytics Playbook.

To better understand how publishers are using digital video in 2021, JW Player undertook a study of 221 companies to understand their digital video needs for the upcoming year.

To better understand how media companies are using digital video in 2021, JW Player undertook a study of publishers and media companies to understand their digital video needs.

A comprehensive guide with 25 concrete actions you can take to make your viewers happy AND boost video CPMs.

Make video your #1 source of revenue today with tips, insights, and best practices from The Modern Publisher’s Guide to Video Advertising.

Learn how JW Player efficiently drives incremental views and costs savings—resulting in significant upticks in ad revenue of +$5.21 CPM and a ROI of 482%.

As competition for audience attention becomes more challenging due to the rapid rise in online video consumption and the onslaught of new producers, publishers, and creators, every publisher is looking for ways to maximize reach and revenue.

To better understand how broadcasters are using digital video in 2021, JW Player undertook an extensive survey across film and TV media companies who use our platform—ranging from independent niche broadcasters to comScore Top 100 media giants.

The year 2021 was one of unprecedented growth and change in broadcast TV and digital video streaming. Amid global challenges and a rapidly changing industry, digital video consumption continued to grow on an accelerated trajectory.

For years, YouTube has been the go-to platform for content creators wishing to monetize their videos. It’s one of the longest-standing social media giants, currently gathering a community of 2.1 billion monthly active users worldwide.

Whether it’s a conference, meeting, or other event, people are eager to watch events online. In fact, ABI Research forecasts live video streaming to grow at a Compound Annual Growth Rate (CAGR) of 10% to 91 million subscribers in 2024. So live streaming is becoming more and more popular...

Video ad placement is a key element of ensuring that your advertising strategy gets the desired results.

Video is the king of content. Think of all the videos you watch every day, from TikTok reels to Netflix series to Zoom meetings—it’s video content all day long. And consumers aren’t complaining. They want more.

Hosting a video on your website is more complicated than it seems.

JWP recently worked with Sirkin Research to conduct a survey of over 115 participants to uncover key trends, business objectives, and sentiments around the video broadcasting landscape.

Those of you who’ve always wanted to build a live video app for your website by employing a video SDK.

Low-latency streaming has become the go-to standard for delivering real-time content, but what does it actually mean? Is it something your business needs, or is it just a hyped-up buzzword? Spoiler:Low latency could be incredibly important for your brand, depending on the types of content you produce and deliver....

Over-the-top (OTT) streaming has become the go-to method for consuming video content. For the first time in history, themajority of viewersare more likely to watch video through an OTT streaming service than traditional cable TV—and that presents your business with a unique opportunity. If you create video content, it...

Video cloud platforms are the modern-day home for all video content. They’re a one-stop shop for uploading, storing, hosting, monetizing, and streaming live video and video on-demand (VOD).

If you want to maximize your reach with live streaming, simulcasting is one of the most effective ways to do so. You’ll be able to harness the power of multiple streaming platforms at once and reach even wider audiences, ensuring people see and hear your brand across the internet...

CDNs evolved to enable businesses to deliver content over the internet to anywhere in the world with less latency, lag, jitters, and time. However, a single CDN is still vulnerable to outages and crashes.

The ever-advancing world of technology has transformed the way people live their lives. Technological advancements have revolutionized the way that we communicate, travel, and work. It has also changed the way that we view home entertainment.

Television is a lot more complicated than it used to be. Who remembers the days of rabbit ears and three or four channels? When it comes to monetizing your video content, it is important to understand all of the jargon. One term that often comes up is linear television,...

Video analytics is the use of AI and algorithms to perform video surveillance tasks that were once solely the purview of humans. These might include monitoring traffic jams and alerting drivers so they can choose an alternate route, detecting suspicious behavior, facial recognition, analyzing customer flow, etc.

Video encoding happens under the radar of just about any video service. Whether you’re posting dance clips from your phone to TikTok or uploading your videos to a platform like JWP, your content must undergo a decoding and encoding process to become universally accessible.

The digital video leader expands its executive ranks with decorated sales and marketing veteran Phil Harrell as Chief Revenue Officer

The digital video leader welcomes Matt Malanga as Chief Marketing Officer and Konstantin Olegovich Baikov as Vice President of Global Partnerships

The previous year was, again, one of unprecedented video growth. Changes in consumer behavior and the continued global challenges related to the pandemic had a profound effect on digital video streaming, broadcast TV, and the continued rise of new & emerging markets. Consumers have ever-expanding ways to browse video...

In 2021, the prevailing, cookie-based programmatic targeting solutions were challenged and new methodologies were tested, particularly contextual video advertising. As advertising dollars continue to shift into mediums beyond traditional ads, these new contextual targeting methodologies are expected to increase further this year. Marketers and advertisers looking to reach new,...

How Subscription Online Video Courses Can Help Grow Your Business When the 2020 pandemic temporarily shut down in-person gyms and other businesses, many gyms & fitness studios were forced to adapt quickly with new digital strategies. Online fitness instructors and personal trainers found countless creative ways to sustain their...

There’s no question that sports remain one of the most popular types of media content—no matter if it’s broadcast online or on traditional TV. In 2020, as video consumption increased online due to the pandemic, sports-specific video content increased at a similar rate. In 2021, sports streaming online increased...

JW Player predicts 2022 will be the year of interactive video, mixed monetization models, SEO-optimized video, curated playlists, DTC video, and free TVs.

CafeMedia empowers the world’s best creators and independent publishers to grow thriving businesses for the long term. Under CafeMedia and AdThrive brands, the network manages digital advertising sales and technology and a growing number of services for more than 3,000 creators and independent publishers, making it the leader in...

JW Player launches new Broadcast Live and Studio DRM video solutions to create the industry’s most powerful platform for video orchestration and encryption

Learn how to effectively promote and create holiday-themed videos during the annual end-of-year holiday season in this video strategy playbook. With the annual Q4 increases in video consumption and consumer spending for the holiday season, there has never been a better time for companies to explore new ways of...

JW Player’s Platform Management API enables media companies to programmatically manage all aspects of their content library. With the Management API, it’s possible to programmatically upload or delete video assets, create new video players, modify asset metadata, manage content security, and much more. JW Player’s Management API v2 improves...

Tone It Up, an online community for health and fitness for women, needed to build a paid video platform that was easy for users to access and understand.

The patent protects JW Player’s advantage as the only video platform on the open web to provide advertisers with real-time information on whether ads will be viewable on the page

Across the JW Player network of 12,000+ publishers, broadcasters, and media companies, we know how important it is to easily manage video content. The JW Player dashboard makes uploading and sharing video content easy, and with our recent Dashboard product update, our engineering team has improved asset management with...

With JW Player’s studio-approved DRM solution, broadcasters can rely on a fully integrated, scalable, and resilient content protection. This proved particularly pivotal in 2020 during periods of significant traffic spikes experienced during lockdowns due to the COVID-19 pandemic. As a regional streaming platform for the Middle East & North...

Here at JW Player, we know how important media management is to digital publishing workflows. In an effort to make managing media assets simpler and more manageable, JW Player recently optimized these critical customer workflows. To improve the user experience of the JW Player dashboard, managing media assets is...

Niche broadcasters are using OTT apps to differentiate themselves from competitors with unique viewer experiences on connected TV platforms In 2021, smaller broadcasters outside the traditional big six have a unique opportunity to leverage OTT apps to reach niche audiences. Attracting loyal audiences with specialized programming allows them...

Video software and data insights leader JW Player has appointed video technology veteran David LaPalomento as Chief Technology Officer. David was previously the VP of Engineering at Brightcove. Read more in AdAge's "People on the Move."

David LaPalomento named as Chief Technology Officer at JW Player. His deep digital video technology background will help scale JW Player’s engineering team and product development to service the growing Digital Video Economy

Brand safety is often thought of as a separate entity to contextual targeting. With advertisers primarily using domain block lists and page level keyword exclusion, is video accurately safeguarded? It’s no secret that safety and suitability is vital to brand strategy. Many consumers perceive unsafe ad placements as an...

Recent consumption trends indicate an opportunity for digital-first broadcasters to monetize audiences with a strategic mix of monetization models. Video consumption dramatically increased in 2020, with consumers turning to streaming services in their living rooms for entertainment, fitness, sports, and online learning during the pandemic. Subscription services skyrocketed, as...

According to a recent study, US viewers are clocking in nearly an hour of viewing time on mobile devices per day in 2021, expected to grow by 12.2% by 2023. Worldwide, audiences are increasingly turning to mobile video as well. By 2023, there are expected to be nearly 3...

Digital native broadcasters are finding success with new and exciting video strategies that are outlined in a report published by JW Player. Discover five key takeaways from the report in this round-up from Advanced Television

How Live Streaming Helps Broadcasters Increase Audience Engagement & Reach New Audiences Streaming offers a lower barrier to entry than traditional cable/satellite TV distribution while allowing content owners to reach a global market. There’s less risk in setting up a live channel, but the rewards are potentially greater than...

Did you know connected TV digital video viewing is nearly 2x desktop/laptop viewing and is forecasted to overtake mobile viewing in 2021? Across the JW Player network of broadcasters, we’ve seen a 28.6% increase in video consumption since just the beginning of 2021! To better understand how digital broadcasters...

As live streaming increases in popularity, companies and brands of all shapes and sizes have worked to find successful ways to utilize video. Whether it’s by setting up fashion retailer live streams or showcasing products through video, many global brands have found success with video online. Retail live streaming...

Digital video usage has been increasing for years across Latin American countries, but 2020 offered new opportunities and challenges for video content producers, especially educators and online course providers. Distance learning, in particular, has become increasingly popular in Latin American countries such as Brazil. According to Trade.gov, there are...

More than 12,000 brands, digital publishers, and broadcasters use JW Player technology to stream, play, engage and monetize video on their sites, powering over 10 billion monthly plays across 2.7 billion devices every month. In a recent customer survey, 9 of 10 companies rate JW Player better than any...

Videos powered by JW Player are watched by more than 1 billion people a month. With $100 million in new funding, the company now wants to double down on its data business.

Capital will help accelerate JW Player’s growth and expand its already robust platform, empowering customers with independence and control in the Digital Video Economy

In an exclusive deals report via The Wall Street Journal, JW Player announces that private-equity firm LLR Partners becomes new investor with two board seats

In February, YouTube made news as the first digital platform accredited for brand safety by the Media Ratings Council. At a time when brands are increasingly sensitive about the content they’re associated with, it was a major milestone for the industry, but more so for YouTube. In 2017, YouTube...

In celebration of Mother’s Day 2021, the Women in Tech organization at JW Player hosted a series of interviews with five working moms across leading media and technology companies. In these interviews, we discussed navigating motherhood and the workplace in 2021 – the ways in which it has been...

Art Festivals & Performance Events use Live Streaming to Reach New Audiences There’s no question that 2020 was the year of live streams. From Zoom events and conferences to all-digital fitness classes, online education, and even virtual happy hours, we spent a lot of time in front of our...

In celebration of Mother’s Day 2021, the Women in Tech organization at JW Player hosted a series of interviews with five working moms across leading media and technology companies. In these interviews, we discussed navigating motherhood and the workplace in 2021 – the ways in which it has been...

In celebration of Mother’s Day 2021, the Women in Tech organization at JW Player hosted a series of interviews with five working moms across leading media and technology companies. In these interviews, we discussed navigating motherhood and the workplace in 2021 – the ways in which it has been...

In celebration of Mother’s Day 2021, the Women in Tech organization at JW Player hosted a series of interviews with five working moms across leading media and technology companies. In these interviews, we discussed navigating motherhood and the workplace in 2021 – the ways in which it has been...

According to our data, there are over 5 billion avails across the JW universe. Whether it’s recipes for healthy dinners, meal prep tips, or video recipes for everything from the Tik Tok pasta to grilling, there’s no question food and drink content is among the top performing in online...

In celebration of Mother’s Day 2021, the Women in Tech organization at JW Player hosted a series of interviews with five working moms across leading media and technology companies. In these interviews, we discussed navigating motherhood and the workplace in 2021 – the ways in which it has been...

The merger combines complementary video offerings to empower established and emerging broadcasters with independence and control, as digital video becomes a must-have for all organizations.

Engagement Metrics That Matter Every publisher should regularly monitor video engagement analytics to better understand their audience viewing habits. By defining and tracking weekly or bi-weekly goals, publishers can more effectively drive audience engagement and therefore their long-term potential for increased ad revenue. Video engagement can be measured by...

Innovative Ways Publishers are Increasing Video Engagement As competition for audience attention becomes more challenging due to the rapid rise in online video consumption and the onslaught of new producers, publishers, and creators, every digital publisher is looking for ways to maximize reach and revenue. With every company creating...

Clarence Kam, Chief Product Officer at JW Player talks with MarTech Series about the top evolving trends in ad tech while sharing a few best practices for first-time ad tech adopters.

Michael Schwalb, GM of Partnerships and Data at JW Player shares a few pointers on optimizing video use in sales and marketing while talking about the impact the growth of video will have on advertisers in this chat with SalesTechStar

The Open Measurement for Web Video SDK is included in Version 8.20.0 of the JW Player Web Player, eliminating the need for VPAID wrappers to measure viewability. Read more on AiThority: AI Technology Insights.

The Open Measurement for Web Video SDK is included in Version 8.20.0 of the JW Player Web Player, eliminating the need for VPAID wrappers to measure viewability.

Digital video usage has been on the rise for years in India, but 2020 offered new opportunities and challenges for video content creators, especially educators. Over 43% of online video in India is learning or education-based, and online course creators such as Classplus and Meritnation have seen a meteoric...

With more brands and publishers creating video content online than ever before, it’s become important for digital publishers to find ways to maximize viewer engagement in scalable, sustainable ways. As competition for audience attention becomes more challenging, every publisher is looking for ways to maximize reach and revenue. In...

Contextual Ad Segments for Spring 2021 Contextual video ad targeting works successfully because it allows advertisers to scale their ad delivery across multiple content verticals. Instead of surrendering to the confines of specific content in a single niche vertical, a contextual video ad can reach millions of more viewers...

Digital video usage has been on the rise for years in India, but 2020 offered new opportunities and challenges for video content creators, especially educators. With the pandemic affecting nearly every aspect of everyday life around the world, online learning and digital technology needed to quickly adapt. And while...

Online Videos are an Invaluable Window into a Viewer’s Psyche On the web, there are readers and then there are viewers. Online video viewers are an engrossed and highly attentive audience. They are so compelled by the subject they are perusing, that in their day to day browsing, they’ve...

To better understand how media companies are using digital video in 2021, JW Player undertook a study of publishers and media companies to understand their digital video needs. The responses from the survey found overwhelmingly positive results of JW Player video services and highlighted industry-specific needs for publishers, broadcasters,...

JW Player's Dave Otten shares some insight with Total Retail on ways digital video is being used to boost the retail industry. The pandemic has accelerated a long transition to e-commerce, and brands will need to continue connecting with their customers digitally for the foreseeable future. Learn ways retail...

How Subscription Online Video Courses Can Help Grow Your Business in 2021 As competition for audience attention becomes more challenging due to the rapid rise in online video consumption and the onslaught of countless new video content, learning providers are finding new innovative ways to reach their audiences. It’s...

Future U.S. has announced the recipients of the first ever Tech Leadership Product Awards, recognizing individual and technology leadership. JW Player wins for "Best OTT and Streaming Technology" for its Live Channels technology.

The key challenge facing publishers of digital video—whether they’re broadcasters, publishers or even creators of online courses—is finding a way to increase viewer engagement. Seventy-five percent of TV and film sites say engagement is at the head of line, according to a JW Player report, "Digital Video Industry Insights...

Knowledge Network, British Columbia’s public broadcaster, has tapped video playback technology provider, JW Player, as it expands beyond traditional linear broadcasting.

We know how important SEO is to online publishers, which is why at JW Player, we’re always working to optimize our player and make sure it works according to SEO best practices—and in surprising ways to make publishers’ jobs easier! In the past, Google has relied solely on analyzing...

To help companies capitalize on the sudden growth in video, JW surveyed 221 companies including publishers, broadcasters, online learning creators, and other producers of digital video content to understand their challenges and goals. As streaming video and traditional TV consumption surged in 2020, people were watching up to 70%...

As streaming video and traditional TV consumption surged in 2020, people were watching up to 70% more hours of video per day than before the pandemic according to research from online video platform provider JW Player.

New contextual video partnership enables health marketers to reach audiences in real time as they watch relevant, brand-safe video content.

Digital video advertising continues to grow every year. With more screens and more content at our fingertips, finding an audience to advertise to has become both simultaneously easier and yet also more challenging. As the advertising landscape grows, so do the challenges and the opportunities for ad buyers. Today,...

Accelerated by last year’s rise in video content consumption online, publishing sites are still finding value in creating and uploading new video content. But while it’s become easier and easier to publish video content online, most digital media outlets are still looking for ways to increase engagement. Viewer sessions,...

Industry executives share their 2021 predictions across social, eCommerce, video, and more as MobileMarketing press draws a line under what has been an 'eventful' year.

In a story from Advanced Television, JW Player, the independent platform for video delivery and intelligence, has revealed its predictions for the video industry in 2021.

In a report for MediaPost, JW Player's co-found and Chief Innovation Officer Jeroen Wijerling predicts OTT will be the primary way that TV brands of all sizes reach their audiences next year

In an interview with Faultline, W Player feels a right to celebrate its achievements in a year in which it has experienced live video streaming explode by over 500% since last December.

Quality content is an investment from production to distribution, which is precisely why it’s imperative to fully understand and utilize your video security options. Digital Rights Management (DRM) technology is key to reducing unauthorized access and distribution of premium content. This blog post aims to provide an overview of...

A panel discussion with some of the biggest names in publishing who chatted about how they are responding to the COVID-19 crisis, what they predict for the future of video, changes in advertising spend, and how they are capitalizing on the boom in video viewership due to COVID. Panelists:...

CEO of JW Player Dave Otten kicked off Virtual Insights with The State of Video where he discussed how the video landscape has changed in recent months, impacts of COVID-19, and how video matters today more than ever. Speaker: Dave Otten, CEO, JW Player

Faith based streaming has been on the rise for a while, but with the outbreak of COVID-19 and sheltering in place there has been a significant boom in viewership. Justin Isenhart of Churchome sat down with JW Player Co-Founder Brian Rifkin for a fireside chat on all things live...

During the first few weeks of the COVID-19 pandemic, we saw a surge in video streaming across our network. In the early stages, video consumption went up 70% across our network and remains 30% above previous norms. As stay-at-home orders were issues across the country and businesses were focused...

Co-Founder Jeroen Wijering walks through the video trends that JW Player is focused on for 2020.

Video Player Bidding now available to all of Index Exchange’s publisher partners, signaling continued omnichannel growth for leading Exchange

As the Covid-19 pandemic continues to impact the world, we’re monitoring changes to video consumption. The latest trend we see across the network of sites using JW Player for their video streaming is new industries adapting to the opportunities to reach their audiences remotely. This is true in particular...

Leading Indonesian news provider, kumparan, has selected JW Player to provide end-to-end video technology. The digital news site, founded in 2017, aims to provide a better user experience for video playback, add live-streamed video news, and optimise advertising revenue.

The Fast Mode reports JW Player's launch of Live Channels, an enhanced live streaming solution that enables digital media companies to broadcast and monetize live without delay or time-consuming set-up.

Rapid TV News reports that digital media companies can broadcast and monetise live streamed content quickly and easily with JW Player's new product: Live Channels

Advanced Television reports that JW Player announces the launch of Live Channels, an enhanced live streaming solution that enables digital media companies to broadcast and monetise live without delay or set-up.

Digital media companies can live stream quality quickly and easily.

We are excited to announce the launch of Live Channels, an enhanced live streaming solution that empowers digital media companies to broadcast and monetize live streams without delays or time-consuming set-up. We leveraged our network insights and the invaluable feedback of our customers to develop a simple workflow to...

Leading publisher, Czech News Center, is implementing JW Player technology to provide a stable, competitive publishing infrastructure for its news and special interest websites. The media owner A/B tested the platform and concluded that the player performance, ease-of integration and scalability would create a robust platform for the...

As the coronavirus has turned us all into homebodies, we saw a 40% spike in our own video traffic across billions of impressions. During this time, we also saw live streaming video spike 400% in the first two weeks after the pandemic took hold. One month later, are we...

Partnership enables advertisers and publishers to put in place Coronavirus brand suitability protections for video content New York, NY (April 8, 2020)—C

The spread of COVID-19 has created a large amount of uncertainty for every community around the globe in terms of its impact on our health, our families, and our livelihoods. JW Player has the privilege of working with thousands of video publishers around the world who play vital roles...

The growth of quality content and the rise of live streaming were the topic on everyone’s lips at JW Insights in Oslo, which gathered clients of JW Player from Sweden, Denmark, Finland and Norway. Senior Sales Director, Jon Cagle opened proceedings with a review of trends seen over the...

First impressions are everything and a thumbnail is the first impression your viewers have of your content. Thumbnails are an incredibly effective way to capture and engage audiences with your videos, enticing them to click play. At JW Player, we strive to develop tools that deepen audience engagement while...

Our customers are the most important thing to us. At JW Player, we make it our mission to help our customers reliably navigate their business through the ever-changing world of video. In light of the massive challenges the COVID-19 pandemic is creating worldwide, we want to let you know...

The JW Insights conference in London focused on growing digital video audiences, programmatic advertising, and how to make sense of today’s media landscape. It was standing room only when JW Player hosted the first JW Insights event in London this year for clients and industry leaders. We gathered the...

Paris, France & London, UK (February 05, 2020): Webedia, a global media, and technology company, specialized in the recreation and entertainment industries

Integration Enables Brands to Place Relevant and Suitable Ads Using Oracle’s Contextual Intelligence Segments Across Publishers leveraging JW Player’s Vide

Advertisers have long recognized the value of aligning their ads to relevant content in brand safe environments. For video, this is even more critical given the compelling nature of that medium. However, having your creative being shown alongside inappropriate content on a social media platform or website not only...

In-text video advertising to give publishers more flexibility and control.

With a focus on solving pressing engineering problems, it is easy to take for granted the wealth of knowledge and experience that the executives in your company have. Pablo Calamera is the CTO for JW Player. In his role, he oversees all aspects of technology development and technical operations....

SSP partners integrated directly into the player and turnkey implementation are keys to success.

Digital media companies can now individually license solutions for video streaming, playback, engagement, and advertising.

Video publishing is a complicated operation. Over the course of our series on Video Publishing Best Practices, we’ve covered audience, speed, viewability, content, and user experience, all of which are fundamental to amplifying video CPMs. While a successful video strategy couldn’t exist without these elements, there is one more...

Know your audience is one of those sayings that applies to just about everyone, from keynote speakers to stand-up comedians—and yes, site publishers, too. When your objective is to boost your video ad CPM rates, you’ve got to get inside your viewers’ heads. Determining who they are, how they’re...

So far in our Video Publishing Best Practices Series we’ve covered the role that user experience and viewabilityplay in video monetization — but none of that can exist without content. How you source and present your videos, and the placement of your clients’ ads within them, influences metrics ranging...

What does it take to create a video viewing experience so seamless and effectual that advertisers will happily pay higher rates? In the first installment of this series, we explored UX and its impact on video monetization. While great experience — from faster load times to a mobile-friendly format...

When it comes to web publishing, user experience (UX) is everything; no matter thenature of your site, a positive experience can have a direct impact on your business. With online video expected to represent 82 percent of consumer Internet traffic by the year 2021, the opportunity to prioritize monetization...

When it comes to web publishing, user experience (UX) is everything; no matter thenature of your site, a positive experience can have a direct impact on your business. With online video expected to represent 82 percent of consumer Internet traffic by the year 2021, the opportunity to prioritize monetization...

The partnership will allow Ovation TV to expand its video distribution presence across mobile, desktop, and connected-TV. New York, NY – July 9, 2019:JW Player, a leading independent video platform, and Ovation TV, an independent television and digital media company dedicated to celebrating and supporting all forms of...

JW Player, a leading independent video platform, and Ovation TV, an independent television and digital media company dedicated to celebrating and supporting all forms of arts and culture, today announced a partnership to help expand its video distribution presence across all screens.

Las empresas trabajarán en conjunto para ayudar a desarrollar la usabilidad y monetización de videos en la página web de La Razón. Madrid, España y Londres, Reino Unido – 3 de junio: La Razón, uno de los diarios de referencia de España, y JW Player, la principal plataforma de...

Las empresas trabajarán en conjunto para ayudar a desarrollar la usabilidad y monetización de videos en la página web de La Razón.

The addition of languages including Arabic, Dutch, French, German, Hindi, and Spanish means Article Matching now supports 97% of all content on the JW Platform. Earlier this year we introduced Article Matching from JW Player. This proprietary product allows media companies to save time and increase engagement and revenue...

The sixth annual Insights Conference covered change, OTT, programmatic advertising, and how to make sense of today’s media landscape. On Wednesday, May 29th, JW Player held its sixth annual Insights Conference at SECOND Floor in New York City. The afternoon convened over 250 executives from across the media and...

Increase Audience Engagement and Monetize with JW’s Viewability Enhancement Features Viewability has become the industry standard for publishers and advertisers to measure user engagement. So, what does viewability mean and how can you ensure your videos are viewable without interfering with user experience? By IAB standards, a video player...

Jeroen Wijering, the Co-Founder and Chief Innovation Officer of JW Player describes the company’s strategy and discusses broader changes in the media landscape.

The company has hired ad-tech veteran Marc Irwin to lead the Singapore office to better support its clients in the APAC region.

OTT, SSAI, and Low Latency Streaming all were hot topics of conversation at the annual show in Las Vegas. The annual National Association of Broadcasters (NAB) Show brings together great minds from across the media, television, advertising, and technology industries. This year, JW Player returned to Vegas in a...

As AccuWeather sees tremendous growth in video it turns to JW Player to help it continue its expansion into mobile.

Companies team up as AccuWeather seeks to build on recent record of 300% growth in video views across all devices. AccuWeather, the world’s largest and fastest-growing weather media company as well as the leader in weather-related data, business and analytics, and JW Player, a leading independent video platform, today...

We’ve heard your feedback, and in the next few weeks, we’ll be rolling out a new look and feel for the JW Player dashboard. Over the past few months, we’ve been looking at how our customers are using the JW Player dashboard and reaching out directly about what...

The new OTT Apps product will provide clients with a more cost-effective and faster way to build OTT video apps for connected TVs and mobile devices.

This year's NAB will be all about reaching over-the-top video customers quickly, and video player and platform company JW Player is adding to that with its announcement of OTT Apps, a new offering that creates Roku, Apple TV, Amazon Fire, and Android apps quickly.

The company will be launching its custom OTT app offering at the annual NAB Show in Las Vegas.

We’re bringing the show to connected TVs around the world at NAB Show – April 6th to 11th. With the rise of smartphones and the development of cord-cutting from millennials to baby boomers, video viewing habits have changed dramatically over the last decade. This trend has provided media...

Stop digging through your library to find a video that goes with your article – let JW Player do it for you. How many times have you clicked on an article and you’ve seen a video alongside it that has little or nothing at all to do with the...

Last week we brought Advertising Week Europe to the world – here’s a quick recap. After an amazing week in London, we wanted to take a minute and say how thrilled we are to be a global sponsor of Advertising Week. Holding week-long events in Mexico City, London, Tokyo,...

Video software company JW Player has expanded its Video Player Bidding service with three new partners as it looks to provide publishers with more opportunity to monetize their video inventory programmatically.

JW Player, a technology company that powers the videos that run on many publishers' websites, is expanding its ads business by adding three new partners to its video ad product, the company tells Axios.

JW Player expands its Video Player Bidding solution with three new advertising partnerships, including EMX, PubMatic, and Telaria.

At this week'sre[FRAME]forum in New York City, video coding professionals heard an update on LHLS, or low-latency HLS, delivered by John Bartos, a senior software engineer for JW Player. Reframe is something of an East Coast Demuxed conference, and Bartos was building on a topic he introduced at Demuxed...

OTT isn’t just for the kids anymore. By the end of 2019, it will be almost impossible to buy a “dumb” television. Video has moved from the TV to the computer to the phone and now coming full circle back to the television sets around the world. We’ve compiled...

8K TVs, Apple & Amazon making OTT moves, and making sense of the fractured landscape all led the way at the annual consumer electronics show in Las Vegas. Every year theConsumer Electronics Show(CES) in Las Vegas, Nevada welcomes leaders and innovators from across a bevy of industries. What started...

A look back at a year of video innovation and partnership with leading media companies and brands. As we begin 2019, we wanted to take a look back at some of the innovations that took place over 2018. Our product and engineering teams focused on three key themes...

JW Player's Brian Rifkin, Co-Founder and Head of Strategic Partnerships, predicts short ads will lead the way in 2019.

Predictions from JW Player executives on the state of the digital video industry in 2019. With 2018 coming to a close the media industry is changing faster than ever. With consolidation happening across the industry, new formats arriving, and video taking center stage for how audiences consume content...

The Streaming Media 100 is our annual attempt to shine the spotlight on the companies that enable the creation and delivery of all of that amazing content.

JW Player named to Deloitte’s 2018 Technology Fast 500™. The company grew revenue by 236% over the last year, led by international growth in EMEA and the expansion of its suite of video intelligence products.

The most important observations about thedigital video industry from our second annual Insights London event. Publishers, broadcasters, and brands across the globe are dealing with one of the most crowded and competitive global media environments in recent memory. With video projected to become 80% of internet traffic by 2020,...

Video platform JW Player and content logistics software firm MAZ Systems have teamed up to combine video hosting and distribution functions onto one dashboard.

The partnership between JW Player and NetAddiction aims to enhance the performance of videos on all properties of the Netaddiction network. The organic displays are growing with a + 120% on Multiplayer.it and a + 55% on Movieplayer.it

Editor’s Note: This post has been contributed by our friends atLemonLight.The post below walks through how to pick the perfect video host to achieve your business goals. Choosing a video host is no small task. Whether you work at an enterprise company and are looking for a long-term video...

This year’s Insights conference in London brought together some of the top minds in the video, advertising, creative, and technology industries. On Thursday, November 15th, JW Player convened its second annual Insights London conference to host an afternoon of discussions centered around the topic of business growth through video...

The Deloitte North America Technology Fast 500 list debuted in 1995 and, for the 23rd straight year, software dominated the list. JW Player for the second straight year was named to the list - this year coming in at 340th.

Monthly update on the latest product improvements and offerings. Closing out 2018 we’re thrilled to announce four new product releases for this month that enable our clients to: Get better ROI from their investment in video content Diversify their revenue portfolio and improve a site’s advertising experience Enrich...

Wieden+Kennedy London CEO and Expedia EU CMO join a day of discussion around digital video and advertising. Registration is now openfor the second annual JW Player London Insights Conference on November 15th. Building off of its New York Insights event earlier this year the company has announced itsfull agendaof...

JW Player announced today that it has hired David Pashman, the former General Counsel of Meetup, as its new legal boss. In this role, he will oversee the global legal function, including support for JW Player’s rapidly expanding sales and partnership divisions, as well as work closely with the...

Breaking down how JW Player’s VP of programmatic advertising, Darjan Milojkovic, thinks about Video Ad Serving Template (VAST) errors VAST error codes enable the player to communicate back to the ad server to explain why a video tag didn’t serve an impression to the user. Despite being labeled an...

Perspectives from this year’s IBC Show by JW Player’s Co-founder and Head of Strategic Partnerships, Brian Rifkin Every year broadcasters and media company executives from around the globe fly to Amsterdam for theIBC Show.Personally, I have been coming to the show for the past five years and am always...

Video experts on hand to discuss the value of implementing Video Player Bidding. AMSTERDAM,Sept. 12, 2018—SpotX, the global video advertising and moneti

Audiences today have an almost limitless amount of content to choose from which makes it increasingly challenging to capture their attention. According to Cisco, videowill represent 80% of all internet traffic by 2021. Ahead of the 2018 IBC Show, Brian Rifkin, Co-founder & Head of Strategic Partnerships, dives into...

JW Player worked with Penske Media to improve viewer engagement and monetization. Penske has built a media empire by bringing together some of the top names in entertainment, music, and fashion. With brands such as Variety, Rolling Stone, and WWD, you most likely have recently turned to a Penkse...

Our comprehensive guide to making video your #1 source of revenue It’s a good time to be in video. But it’s not exactlyeasygetting into video. Some think it’s as simple as putting content online and watching the views (and revenue) roll in. But nothing could be further from the...

Want to adapt your videos for multiple screens? Check out these 3 tips from JW Support As a JW Player Support Engineer, one of the questions I am asked most is, “How do I best set up one player to deliver my video/ads/live stream across our desktop and mobile...

How the nature website scaled its business with 6-second mobile preroll ads and A/B testing Tigers attacking bears. Alligators fighting pythons. Lions tackling hyenas. Such is the addictive drama that unfolds every day on the nature video website Roaring Earth. The niche publisher has mushroomed into a profitable online...

Perspectives on the digital video world from JW Player’s SVP of Technology First, let’s clarify the difference between live and real-time video delivery. Live video is streamed to viewers as an event happens, as opposed to on-demand video, which is prerecorded and streamed to viewers whenever they choose. HLS...

3 things video publishers can learn from Group Nine Media at JW Insights Home to content brands like Thrillist and NowThis, Group Nine Media has established itself as one of the world’s most successful video publishers. Each month, the digital media holding company receives about five billion views across...

JW Insights experts share tips about sustaining engagement when attention spans are shorter than this sent… Remember that study about humans having a shorter attention span than a goldfish? It’s now more urban legend than science, but for publishers looking to build loyal audiences in the attention economy, it...

JW Player delivered a flawless video experience of the Games for millions across Europe “Rode” the halfpipe with the world’s best snowboarders this past winter? Watched those crisp replays of the triple axel? The 2018 Winter Olympics were nothing short of spectacular, and for those of you in Europe,...

Tips, insights, and best practices for better digital video monetization Whether you’re a novice or a veteran of video advertising, the fact is: It’s complicated out there. The ad ecosystem is a complex jungle, and video is an entirely different beast than the typical digital display ad. That’s why...

With free rein to experiment, JW Player engineers create innovative solutions to overcome unique challenges The results are in! Last month, our engineers experimented with new ideas and projects over a five-day Hackweek competition. With the goal to “provide an outlet to ideate, innovate, and create cool stuff in...

Monthly update on the latest product improvements and offerings We are excited to announce the launch of JW Player’s July 2018 product releases, enabling our customers to: Grow audiences by seamlessly publishing videos to Facebook Reduce playback errors and viewer abandonment with standardized playback errors Deliver a broadcast-quality viewing...

Experts at JW Insights weigh in on GDPR’s informed explicit consent, brand safety, and blockchain You have a teenage daughter. For the first time, she’s dating. Guy #1 tells you he’s taking her to see a 3D screening of The Incredibles 2, grab cherry slushies and hot dogs at...

Video Player Bidding helps you maximize monetization, provided you’re following these recommendations After the launch of Video Player Bidding earlier this year, we’ve seen great adoption and some impressive benefits, including faster time-to-first-frame for ads and a great supplemental boost of ad demand for publishers’ ad stacks. As with...

At JW Insights, experts discuss machine learning’s impact on the future of digital media Rooted in the idea that machines can be as smart as humans, machine learning applies the concept of artificial intelligence to learn from data and autonomously improve performance based on that information. At JW Insights...

JW Player loads ads ahead of user-initiated playback so prerolls are ready to go when videos begin At our annual JW Insights conference, we announced the final piece of the story that makes up the Buffer-Free Player—ad preloading. Since the first part of the story was released back in...

Perspectives on the digital video world from JW Player’s SVP of Technology Last week was Hackweek here at JW Player. Every six months we put aside all non-critical engineering work for one week so that our engineers and technical staff can experiment with new ideas. In some cases, these...

Perspectives on the digital video world from JW Player’s SVP of Technology Last week was Hackweek here at JW Player. Every six months we put aside all non-critical engineering work for one week so that our engineers and technical staff can experiment with new ideas. In some cases, these...

Paul Bannister of CafeMedia shares tips on setting up data analytics for video success When it comes to using data to grow your video business, the numbers don’t lie. Getting to the truth, though, requires an excellent grasp of video analytics. As Paul Bannister, EVP of digital media company...

Monthly update on the latest product improvements and offerings We are excited to announce the launch of JW Player’s June 2018 product releases, enabling our customers to: Deliver a broadcast quality viewing experience on the web Anticipate and deliver the content that matters Deliver a broadcast quality viewing...

JW Player sees record growth in EMEA by adding Eurosport, TI Media, and Future PLC as clients

Our favorite observations about digital video at JW Player’s 5th annual conference At JW Insights 2018, we explored everything from video intelligence and machine learning to monetization strategies and actionable analytics. It was a very full day of discussions with 300+ industry guests, and we’ve put together 12 key...

JW Player raise $20 million in Series D capital led by the Greycroft Growth fund.

The future of digital video isn’t on a desktop; it’s on a device In the late ’90s, my mother recorded TV shows on VHS tapes. Now 20 years later, she finds better gifs and online videos than I do andhas taken it upon herself to text them to me...

JW Player hosts a panel at Cannes Lions to discuss video advertising.

JW Player hosts developer discussions on blockchain, video transcoding, and peer-to-peer video delivery On Thursday, June 14, 2018, JW Player hosted our first Video Tech NYC Meetup of the year. Over pizza, drinks, and conversations, we welcomed developers and other video industry professionals to hear from two leading experts...

At JW Insights 2018, our Cofounder & Chief Innovation Officer Jeroen Wijering shared how video intelligence benefits publishers—and everyone else—in the digital video ecosystem Though it’s the biggest force in media right now, video has traditionally been a bit of a black box. It wasn’t always easy to access...

At JW Insights 2018, our Cofounder & Chief Innovation Officer Jeroen Wijering shared how video intelligence benefits publishers—and everyone else—in the digital video ecosystem Though it’s the biggest force in media right now, video has traditionally been a bit of a black box. It wasn’t always easy to access...

JW Player’s COO will join a panel on artificial intelligence in the enterprise Artificial intelligence is poised to change the digital video world. AtStifel’s first Cross Sector Insight Conference, JW Player’s COO Bill Day will explore AI’s future impact with other industry experts in a panel titled “Artificial Intelligence...

JW Player, the world’s largest network-independent video platform, today highlighted two product innovations that will draw on video intelligence to further enhance the viewer experience and accelerate revenue growth.

Our annual conference explored the latest data innovations, trends, and best practices in digital video On Wednesday, June 6, 2018, JW Player proudly held our fifth annual JW Insights conference at NYC event venue Apella. We invited a who’s who lineup of digital video industry experts and leaders to...

Our annual conference explored the latest data innovations, trends, and best practices in digital video On Wednesday, June 6, 2018, JW Player proudly held our fifth annual JW Insights conference at NYC event venue Apella. We invited a who’s who lineup of digital video industry experts and leaders to...

Our annual conference explored the latest data innovations, trends, and best practices in digital video On Wednesday, June 6, 2018, JW Player proudly held our fifth annual JW Insights conference at NYC event venue Apella. We invited a who’s who lineup of digital video industry experts and leaders to...

Our annual conference explored the latest data innovations, trends, and best practices in digital video On Wednesday, June 6, 2018, JW Player proudly held our fifth annual JW Insights conference at NYC event venue Apella. We invited a who’s who lineup of digital video industry experts and leaders to...

Our annual conference explored the latest data innovations, trends, and best practices in digital video On Wednesday, June 6, 2018, JW Player proudly held our fifth annual JW Insights conference at NYC event venue Apella. We invited a who’s who lineup of digital video industry experts and leaders to...

Our annual conference explored the latest data innovations, trends, and best practices in digital video On Wednesday, June 6, 2018, JW Player proudly held our fifth annual JW Insights conference at NYC event venue Apella. We invited a who’s who lineup of digital video industry experts and leaders to...

Part 3 of JW Player’s Support Team series on video platform tips, tricks, and best practices One of the questions we receive the most often is “why are ads not playing in my player?” It is certainly understandable that this is an anxiety-inducing problem, as no ads means no...

Perspectives on the digital video world from JW Player’s SVP of Technology Imagine that you operate a YouTube channel with over 8 million subscribers. This would rank you among the top 500 publishers on YouTube, which means your content would be wildly popular, far surpassing the viewership most cable...

Best practices on improving your video monetization from JW Player’s Vice President of Programmatic Strategy At JW Player, my role as the Vice President of Programmatic Strategy is to help our customers maximize their return on investment when they’re gearing up to deploy our technology. This conversation typically...

Part 2 of JW Player’s Support Team series on video tips and tricks There is always more than one way to do things, and certainly building websites is no exception. We are not familiar with the entire tech stack you have built on your website (a.k.a. we are not...

In a joint blog post with our video content syndication partner VideoElephant, we untangle common misconceptions about incorporating third-party videos into your content strategy Telling visual stories isn’t just about having decent content. It’s also about extending the life of these stories, growing richer narratives, and building a library...

5 Insights about video monetization from Ad Week Europe Digital video has become the hottest advertising format in the media world. For publishers, this rapid growth has posed a number of crucial questions: “Is video advertising scalable? Can you really stake your business on it? Is it better than...

How we’re responding to the new European data privacy law Starting May 25, 2018, Europe will enforce the General Data Protection Regulation (GDPR), a landmark policy to bring greater transparency to the use of personal data by corporations. Rooted in the idea that individuals should know who is collecting...

Monthly update on the latest product improvements and offerings We are excited to announce that JW Player’s May 2018 product releases are now generally available.These latest releases enable our customers to: Enhance viewer experience through video intelligence Improve monetization with playlist and ad performance insights Ensure GDPR compliance...

5 Insights about monetizing OTT video from Advertising Week Europe Live OTT (“over-the-top”) video is pushing the boundaries of digital video, and more and more advertisers have taken notice. But to truly become a burgeoning field in the world of digital advertising, OTT monetization must find its footing among...

Understanding your video content is essential for improving content strategy, engagement, and monetization You did it—you’ve spent substantial time and resources to create the perfect, attention-grabbing video. Now the question is: How do you get as much mileage out of it as possible? Well, as the yogis would say,...

Understanding your video content is essential for improving content strategy, engagement, and monetization You did it—you’ve spent substantial time and resources to create the perfect, attention-grabbing video. Now the question is: How do you get as much mileage out of it as possible? Well, as the yogis would say,...

Perspectives on the digital video world from JW Player’s SVP of Technology Readers of this blog may have seen my recent posts about the new AV1 video codec from the Alliance for Open Media (see “An Encouraging Development in the HEVC Patent Mess” and “AV1: The Long Road Ahead”)....

Assess if your company is ready to make video your #1 source of revenue At JW Player, we make a big deal out of being a video-first publisher. But what does that actually mean?Which questions should your company ask on the way to owning that definition and making videoyour...

With JW 8.3, you won’t have to choose between startup quality and speed Publishers with premium or co-sponsored content seek both startup speed and video quality. In the past, this has meant trading off video quality for speed: to maintain fast startup times, our player doesn’t wait for an...

Perspectives on the digital video world from JW Player’s SVP of Technology My interest in virtual reality started in 3rd grade, when I was obsessed with a book called Danny Dunn, Invisible Boy. It’s about a kid who is given a dragonfly robot that can be controlled with a...

Attracting more viewers starts with knowing how your videos are really really doing Over the past few months, we rolled out a five-part blog series on the key metrics of how and why viewers engage. If you followed the posts, you’re awesome. If you haven’t, it’s time to undo...

B2B customer reference platform taps JW Player as a Market Leader in video platform software We’re thrilled to be named as a “Market Leader” in the Spring 2018 Video Platform Software Customer Success Report from FeaturedCustomers. “Market Leader” is the highest designation of the report, honoring the most exceptional...

Having issues with your video product? We’re here for you. Hi, my name is Todd Grunow and I am the Director of the Technical Support team here at JW Player. Last month marked my fourth year here at JW, and while you might recognize my name from an e-mail...

Monthly update on the latest product improvements and offerings We are excited to announce that JW Player’s April 2018 product release is now generally available. Our April release includes a number of new features, as well as beta programs, that enable publishers to: Power growth through video intelligence:...

Top headlines and news across the digital video industry, curated each week by JW Player ‘Traffic Has Plummeted Since the Update’: Publishers Worry About the Future of Snapchat Discover (New York Magazine)Since the app was redesigned, publishers say numbers have been disconcertingly all over the place — so all...

JW Player cofounder Brian Rifkin shares advice for becoming a video-first publisher Digital video was a $13 billion business in 2017 and is forecasted to grow at a double-digit growth rate for the foreseeable future. And given the rise of next generation digital video platforms like mobile, OTT, and...

In a B2B Growth podcast, JW Player CEO Dave Otten shares how marketers can tap into viewer insights that drive the bottom line What lies at the heart of a good marketing plan? It boils down to one thing: understanding what makes your audience tick. But truly getting to...

Top headlines and news across the digital video industry, curated each week by JW Player Publishers that mastered fleeting news feed video views try to master appointment viewing (DigiDay)Now, publishers have adjusted their strategies, with the goal less a fleeting impression in the feed but rather getting viewers to...

Updates that empower publishers to directly enhance engagement with the video experiences viewers want, curated at scale In light of increased fragmentation and competition, it is no longer enough to simply present content to audiences and expect increased engagement. Viewers today expect to engage with appealing and slick content...

Updates that empower publishers to directly enhance engagement with the video experiences viewers want, curated at scale In light of increased fragmentation and competition, it is no longer enough to simply present content to audiences and expect increased engagement. Viewers today expect to engage with appealing and slick content...

Updates that empower publishers to directly enhance engagement with the video experiences viewers want, curated at scale In light of increased fragmentation and competition, it is no longer enough to simply present content to audiences and expect increased engagement. Viewers today expect to engage with appealing and slick content...

Our partnership provides a complete “over-the-top” solution that reaches viewers seeking premium viewing experiences while ma­intaining choice We’re proud to partner with Float Left to create an end-to-end OTT solution for content publishers and broadcasters around the world. Float Left is a front-end application developer whose apps have helped...

Top headlines and news across the digital video industry, curated each week by JW Player Newsonomics: Will Facebook’s troubles finally cure publishers of platformitis? (NiemanLab) As a platform that wanted to globally mass, Facebook had to be free. The price of that strategy may, inevitably, be data manipulation,...

Teaming up with Brown University’s EMSTL to host our first-ever panel with female leaders in the tech industry On Wednesday, March 28, 2018, JW Player welcomed an inspiring panel of women who are all making waves in the technology world. Cohosted by Brown University’s EMSTL, this first-ever JW Inspire...

What is it like hearing a panel of rock star women talk about their paths to tech leadership and the challenges they faced? Inspiring. Last night JW Player and Brown University’s Executive Master in Science and Technology Leadership co-hosted, Shaking Up Leadership: A Roadmap to Inspiring Female Leaders in...

Perspectives on the digital video world from JW Player’s SVP of Technology Earlier this month, HEVC Advance announced changes to their royalty fees for commercial use of the HEVC video compression standard. In short, these changes will make it essentially free to distribute video content on the Internet using...

A visual story about JW Player’s milestone year in video Earlier this year, we shared data and facts about JW Player’s performance in 2017 in this blog post. We’ve now put together an infographic to visualize that story—including updated player and mobile stats, new client cases, and a bonus...

Top headlines and news across the digital video industry, curated each week by JW Player Mark Zuckerberg apologizes for Facebook’s data privacy scandal in full-page newspaper ads (The Verge)Notably, Zuckerberg’s initial Facebook post addressing the situation last Wednesday did not say he or the company was sorry. Not...

Walking your C-Suite boss through video advertising’s biggest misconception If you’re in charge of a publisher’s video content program, few events can cause more anxiety than a meeting with the C-Suite when you’re first getting your initiative off the ground. You’ve assembled a great team, produced dozens of quality...

JW Player expands its office in Eindhoven, Netherlands.

Updates that empowerpublishers to directly enhance engagement with the video experiences viewers want, curated at scale Online video continues its explosive growth, and publishers are well positioned to capitalize on increasing viewership. However, they are often limited by the fragmentation of, and competition for, viewer attention in this new...

Updates that empowerpublishers to directly enhance engagement with the video experiences viewers want, curated at scale Online video continues its explosive growth, and publishers are well positioned to capitalize on increasing viewership. However, they are often limited by the fragmentation of, and competition for, viewer attention in this new...

Updates that empowerpublishers to directly enhance engagement with the video experiences viewers want, curated at scale Online video continues its explosive growth, and publishers are well positioned to capitalize on increasing viewership. However, they are often limited by the fragmentation of, and competition for, viewer attention in this new...

Updates that empowerpublishers to directly enhance engagement with the video experiences viewers want, curated at scale Online video continues its explosive growth, and publishers are well positioned to capitalize on increasing viewership. However, they are often limited by the fragmentation of, and competition for, viewer attention in this new...

Top headlines and news across the digital video industry, curated each week by JW Player Jeroen Wijering builds a global empire with his videoplayers (De Ondernemer)One in six people in the world uses the video player from Jeroen Wijering (37) from Losser. His company, JW Player, already had...

Part 5 of 5 from JW Player’s “Anatomy of a Video Series” In telling the story of how and why viewers engage, we’ve now come to the final piece of the puzzle in our series on video fundamentals—“time watched.” Beyond embeds, ad impressions, plays, and completes, the “time watched”...

Part 5 of 5 from JW Player’s “Anatomy of a Video Series” In telling the story of how and why viewers engage, we’ve now come to the final piece of the puzzle in our series on video fundamentals—“time watched.” Beyond embeds, ad impressions, plays, and completes, the “time watched”...

Part 5 of 5 from JW Player’s “Anatomy of a Video Series” In telling the story of how and why viewers engage, we’ve now come to the final piece of the puzzle in our series on video fundamentals—“time watched.” Beyond embeds, ad impressions, plays, and completes, the “time watched”...

Join JW Player’s Chief Innovation Officer as he shares tips for building an owned and operated video site If you’re a publisher wondering how to deal with Facebook’s algorithm change, we hear you. Attracting viewers can be a greater challenge now that (organic) referral traffic from Facebook is no...

Top headlines and news across the digital video industry, curated each week by JW Player Collateral damage from Facebook’s news-feed changes begins to pile up (DigiDay)Facebook’s news-feed changes have already killed LittleThings and Cox Media-owned publisher Rare and are threatening other viral ones. But their knock-on effects are...

Part 4 of 5 from our “Anatomy of a Video Series” In our series of video fundamentals, we’ve exploredembeds,ad impressions,and plays.We’re now at the end of the video life cycle: the complete. If your viewers have watched to this point, congrats! You’ve not only kept their attention, you’ve also...

Part 4 of 5 from our “Anatomy of a Video Series” In our series of video fundamentals, we’ve exploredembeds,ad impressions,and plays.We’re now at the end of the video life cycle: the complete. If your viewers have watched to this point, congrats! You’ve not only kept their attention, you’ve also...

The most effective copy supports intent to watch and boosts play rates The key to delivering engaging videos starts with enticing media titles. To support an intent-to-watch experience with viewers who choose to click play, you’ll want to draw them in with captivating and hard-to-refuse headlines. We share tips...

The most effective copy supports intent to watch and boosts play rates The key to delivering engaging videos starts with enticing media titles. To support an intent-to-watch experience with viewers who choose to click play, you’ll want to draw them in with captivating and hard-to-refuse headlines. We share tips...

Top headlines and news across the digital video industry, curated each week by JW Player Why Video Ads Still Load Slowly (eMarketer, 2/26)Brian Rifkin, co-founder of video software company JW Player, spoke with eMarketer’s Ross Benes about the technical details that create latency with video ads. Live...

Perspectives on the digital video world from JW Player’s SVP of Product Strategy Last month, Apple became a founding member of the Alliance for Open Media (AOM), the project that manages development of the emerging AV1 video codec, “a next-generation video format that is . . . interoperable and...

Perspectives on the digital video world from JW Player’s SVP of Product Strategy Last month, Apple became a founding member of the Alliance for Open Media (AOM), the project that manages development of the emerging AV1 video codec, “a next-generation video format that is . . . interoperable and...

Integrate header bidding into your player with just one click Until now, the potential of header bidding for video has been limited by difficult implementation and a fragmented marketplace. Video Player Bidding is a market-changing solution built for video to reduce latency and boost monetization with just one click....

Integrate header bidding into your player with just one click Until now, the potential of header bidding for video has been limited by difficult implementation and a fragmented marketplace. Video Player Bidding is a market-changing solution built for video to reduce latency and boost monetization with just one click....

As Senior Product Manager of JW Recommendations, I’m pleased to share some exciting features we’ve been developing to deliver the best in video intelligence: Tag exclusion rules NewOut-Player Widgets Powerful API tools Even Better Recommendations Precise Control with Tag Exclusion Publishers always ask: How can I maintain control over...

Part 3 of 5 from JW Player’s “Anatomy of a Video” Series So far in our exploration of video fundamentals, we’ve examined embeds and plays. But there’s often a step in between that underlies the success of all AVOD (advertising video on-demand) publishers. Ad impressions are the engines that...

Part 3 of 5 from JW Player’s “Anatomy of a Video” Series So far in our exploration of video fundamentals, we’ve examined embeds and plays. But there’s often a step in between that underlies the success of all AVOD (advertising video on-demand) publishers. Ad impressions are the engines that...

Part 3 of 5 from JW Player’s “Anatomy of a Video” Series So far in our exploration of video fundamentals, we’ve examined embeds and plays. But there’s often a step in between that underlies the success of all AVOD (advertising video on-demand) publishers. Ad impressions are the engines that...

Part 3 of 5 from JW Player’s “Anatomy of a Video” Series So far in our exploration of video fundamentals, we’ve examined embeds and plays. But there’s often a step in between that underlies the success of all AVOD (advertising video on-demand) publishers. Ad impressions are the engines that...

Top headlines and news across the digital video industry, curated each week by JW Player How Google’s Chrome Filtering will operate and how publishers can avoid its adblocking hatchet (The Drum) With the impending February introduction of “Chrome filtering” – aka the much dreaded adblocking feature – as per...

Achieving a server-side ad insertion experience on the client-side withJW 8.1 One of the most lucrative and engaging placements for online video advertising is the pre-roll ad. This is the ad that comes before main content that a viewer is attempting to watch. When the ad completes or is...

Achieving a server-side ad insertion experience on the client-side withJW 8.1 One of the most lucrative and engaging placements for online video advertising is the pre-roll ad. This is the ad that comes before main content that a viewer is attempting to watch. When the ad completes or is...

Achieving a server-side ad insertion experience on the client-side withJW 8.1 One of the most lucrative and engaging placements for online video advertising is the pre-roll ad. This is the ad that comes before main content that a viewer is attempting to watch. When the ad completes or is...

JW Player’s massive global footprint of over 2 billion unique devices creates a powerful data graph of unique consumer insights and generates billions of incremental video views JW Player, one of the most distributed digital video players in the world, Monday announced a deal with programmatic ad platform SpotX...

Top headlines and news across the digital video industry, curated each week by JW Player Google and Facebook make up less than 5 percent of publishers’ digital revenue (DigiDay)Google and Facebook are the biggest tech companies in terms of advertising and biggest traffic sources for publishers, but they still...

Penske Media, the publisher of WWD, Variety and IndieWire and majority owner of Wenner Media, is doubling down on video across its portfolio. Its formats range from snackable, short-form clips and pre-roll to text-based video and more cinematic, long-form series.

Video Player Bidding Offers Unique, One-Click Header Bidding Integration for Video New York, NY (February 12, 2018)—JW Player, the world’s largest networ

JW Player partners with SpotX to deliver a groundbreaking solution for online video advertising We’re thrilled to announce the launch of Video Player Bidding, a breakthrough header bidding solution for video with our exclusive partner SpotX, the leading video ad serving platform for publishers. This special partnership marks...

JW Player partners with SpotX to deliver a groundbreaking solution for online video advertising We’re thrilled to announce the launch of Video Player Bidding, a breakthrough header bidding solution for video with our exclusive partner SpotX, the leading video ad serving platform for publishers. This special partnership marks...

JW Player partners with SpotX to deliver a groundbreaking solution for online video advertising We’re thrilled to announce the launch of Video Player Bidding, a breakthrough header bidding solution for video with our exclusive partner SpotX, the leading video ad serving platform for publishers. This special partnership marks...

JW Player partners with SpotX to deliver a groundbreaking solution for online video advertising We’re thrilled to announce the launch of Video Player Bidding, a breakthrough header bidding solution for video with our exclusive partner SpotX, the leading video ad serving platform for publishers. This special partnership marks...

JW Player partners with SpotX to deliver a groundbreaking solution for online video advertising We’re thrilled to announce the launch of Video Player Bidding, a breakthrough header bidding solution for video with our exclusive partner SpotX, the leading video ad serving platform for publishers. This special partnership marks...

JW Player partners with SpotX to deliver a groundbreaking solution for online video advertising We’re thrilled to announce the launch of Video Player Bidding, a breakthrough header bidding solution for video with our exclusive partner SpotX, the leading video ad serving platform for publishers. This special partnership marks...

As desktop browsers place restrictions on autoplay, publishers have more reason than ever to embrace click-to-play advertising With changes in the industry over the last year and a half around supporting autoplay for mobile (when muted) and the more recent newsworthy restrictions implemented by Safari 11 and soon Chrome...

Amazon’s ad business grew 60 percent this quarter (DigiDay)In its fourth-quarter earnings today, Amazon reported that “other” revenue, which mostly means advertising, plus its co-branded credit card agreements, increased to $1.7 billion in the fourth quarter. That’s 60 percent growth year over year. Why Mobile Video Ads, Already...

Part 2 of 5 from JW Player’s “Anatomy of a Video Series” Last December, as part of our series on video fundamentals, we looked at the many definitions of a video play and found that “not all plays are created equal.” If you want to tell the full story...

Part 2 of 5 from JW Player’s “Anatomy of a Video Series” Last December, as part of our series on video fundamentals, we looked at the many definitions of a video play and found that “not all plays are created equal.” If you want to tell the full story...

Part 2 of 5 from JW Player’s “Anatomy of a Video Series” Last December, as part of our series on video fundamentals, we looked at the many definitions of a video play and found that “not all plays are created equal.” If you want to tell the full story...

Part 2 of 5 from JW Player’s “Anatomy of a Video Series” Last December, as part of our series on video fundamentals, we looked at the many definitions of a video play and found that “not all plays are created equal.” If you want to tell the full story...

It could determine your Google search ranking Starting this July, Google will use page speeds to rank mobile websites in search results. What does this Google “Speed Update” mean for video publishers? If you want more viewers to discover your site, make sure your page loads quickly with a...

Top headlines and news across the digital video industry, curated each week by JW Player Cheatsheet: Facebook’s attempt to rank publishers in the news feed (DigiDay)“Facebook continues to rattle the publishing world, first announcing that it would deprioritize news in its news feed and then saying it would...

Perspectives on the digital video world from JW Player’s SVP of Product Strategy Last month, my ten year-old son showed me a stark message displayed on our Fire TV: “Starting on 2018-01-01, YouTube will not be available on this device.” To my son, YouTube and oxygen are basically the...

Takeaways from IAB’s “Guide to Digital Video Advertising” For many publishers, the world of video advertising can sometimes be an intimidating place. Before content producers can even think of monetizing, they must first understand the many moving parts involved in serving a digital video ad. In order to help...

Top headlines and news across the digital video industry, curated each week by JW Player ‘Organic reach on Facebook is dead’: Advertisers expect price hikes after Facebook’s feed purge (Digiday) “Agencies believe brands will have to spend more on paid ads on Facebook in order to get the...

Take control of your video business by engaging viewers on your owned and operated site Ever since Facebook announced that it would feature more content from users than from brands on the News Feed, the web has been buzzing with commentary and reactions, spanning a gamut from alarm to...

Take control of your video business by engaging viewers on your owned and operated site Ever since Facebook announced that it would feature more content from users than from brands on the News Feed, the web has been buzzing with commentary and reactions, spanning a gamut from alarm to...

Highlights, data, and fun facts from 2017 As the New Year begins, we’ve put together a snapshot of what JW Player has been up to in the last 12 months. 2017 was a huge year for our company as we sped up our growth, expanded into new markets around...

Top headlines and news across the digital video industry, curated each week by JW Player Publishers are treating Facebook Watch like YouTube (Digiday)“It’s good for publishers to test new products, but publishers will generate the most revenue on their owned-and-operated properties, said Brian Rifkin, co-founder of digital video...

Are videos on 80% of your webpages? According to Cisco, by the year 2021, 82% of all internet traffic will come from video. Yes, 82%. If 2021 seems far off, consider that video already accounted for 73% of all consumer internet traffic in 2016. At JW Player, we...

Facebook’s Watch launched as a tightly curated approach to high quality video, but its future might be more like YouTube. Witness how publishers that aren’t being paid by Facebook make shows specifically for its Watch section can still take advantage of the Watch real estate by posting their existing...

Refer to our comprehensive list of VAST error codes if ads don’t run as they should VAST video error codes enable the JW Player to report more specific details back to the ad servers when ads don’t serve properly. The player uses the element to provide this feedback. This...

Top headlines and news across the digital video industry, curated each week by JW Player Apple Joins Alliance for Open Media: What Does it Mean? (Streaming Media) “While Apple’s technical motives might be simple, their strategic motives appear more complicated: If it wants to build a video service...

Learn how to engage audiences with the latest innovations in marketing and video What are the latest strategies in connecting powerful, can’t-ignore messaging to audiences? Can you create personalization at scale? Which marketing formats are breaking through on premium TV, short-form video, and multiplatform brand integrations? How are analytics...

Bring 1:1 videos from Facebook to your owned & operated site When you’re a video publisher, going viral on Facebook is like hitting the jackpot. Videos with a huge bank of comments, likes, and shares deserve a spot on your website. Problem is: Facebook videos have a vertical, 1:1...

Top headlines and news across the digital video industry, curated each week by JW Player Happy New Year! Now that we’ve covered our predictions for video in 2018, let’s look at some more 2018 forecasts from the media/video world in this special edition of the Playback: Programmatic Faces...

Top headlines and news across the digital video industry, curated each week by JW Player Facebook Watch, independent media, referral traffic: What’s doomed in media in 2018 (Digiday) JW Player’s Brian Rifkin predicts the death of long-form ads in 2018: “We’ll see ad length decrease to meet the demands...

From all of us at JW Player: Best wishes for a happy and healthy holiday season! Join us in 2018 for the latest on all things video. Contact Us

JW Player Leaders Predict What’s in Store for Video Next Year As 2017 winds down, we look ahead to the most important trends and opportunities in the future of video. From shorter mobile video ads to the rise of native apps and machine learning, the evolution of the industry...

JW Player Leaders Predict What’s in Store for Video Next Year As 2017 winds down, we look ahead to the most important trends and opportunities in the future of video. From shorter mobile video ads to the rise of native apps and machine learning, the evolution of the industry...

5 Takeaways from JW London Insights On November 29, 2017, some of the brightest minds in media and technology converged on London for the city’s first ever JW Insights event. In a particularly enlightening discussion led by Digiday senior reporter Lucinda Southern, leaders from JW Player, Facebook, Index Exchange...

Top headlines and news across the digital video industry, curated each week by JW Player Why Net Neutrality Was Repealed and How It Affects You (New York Times) “Many consumer advocates have argued that if the rules get scrapped, broadband providers will begin selling the internet in bundles,...

Part 1 of 5 from JW Player’s “Anatomy of a Video” Series There’s a common misconception in the world of video: Most people think a video play is just a video play. Click a button and the content begins. But there’s much more to it. The definition of a...

Part 1 of 5 from JW Player’s “Anatomy of a Video” Series There’s a common misconception in the world of video: Most people think a video play is just a video play. Click a button and the content begins. But there’s much more to it. The definition of a...

Part 1 of 5 from JW Player’s “Anatomy of a Video” Series There’s a common misconception in the world of video: Most people think a video play is just a video play. Click a button and the content begins. But there’s much more to it. The definition of a...

Part 1 of 5 from JW Player’s “Anatomy of a Video” Series There’s a common misconception in the world of video: Most people think a video play is just a video play. Click a button and the content begins. But there’s much more to it. The definition of a...

Recapping our first conference in England’s capital JW London Insights was a success! We were so happy to explore the future of visual storytelling and digital advertising with experts around the industry and some of the best video publishers from across the UK and Europe. The event not only...

Top headlines and news across the digital video industry, curated each week by JW Player ‘Great stories are never diminished by the size of a screen’: Framestore’s co-founder Mike McGee on balancing tech with storytelling (The Drum)“At JW Player Insights in London, where digital publishers and broadcasters...

A conversation between Framestore’s Mike McGee and The Drum’s Cameron Clarke at JW London Insights If you’ve seen a special-effects movie in the last 30 years, you’ve probably enjoyed the work of master storyteller Mike McGee. The Oscar-winning cofounder of Framestore, the legendary digital effects firm behind movies like...

A conversation between Framestore’s Mike McGee and The Drum’s Cameron Clarke at JW London Insights If you’ve seen a special-effects movie in the last 30 years, you’ve probably enjoyed the work of master storyteller Mike McGee. The Oscar-winning cofounder of Framestore, the legendary digital effects firm behind movies like...

At JW Player Insights in London, where digital publishers and broadcasters come together to share best practices and learn about the future of video from industry experts, McGee said as long as it contains all the “vital ingredients” the size of the screen the story is told on is...

For digital video publishers, over-the-top (OTT) content delivery has become an increasingly attractive option over the past several years. By delivering quality content straight to internet-connected devices, publishers of ad-supported video on-demand (AVOD) can generate new revenues, reach new audiences, and engage their viewers inside an immersive new environment....

Top headlines and news across the digital video industry, curated each week by JW Player The UK’s changing video ad landscape, in 4 charts“In the first half of 2017, advertisers spent £699 million ($930 million) on video ads — a 46 percent year-over-year increase — making video the...

Where we’ve been and where we’re going In the past decade, video advertising has changed a lot. We’ve come a long way from a simpler time when a TV spot could double as a pre-roll placement. Today, publishers are facing questions like: Are your ads click-to-play? Do they reach...

Net neutrality is once again under threat. The new FCC Chairman, Ajit Pai, has proposed reversing the Commission’s 2015 decision to protect net neutrality under Title II of the Communications Act. Chairman Pai has scheduled a vote on these revised rules for December 14th. If the FCC removes the...

Top headlines and news across the digital video industry, curated each week by JW Player Six key steps toward building trust in programmatic advertising (DigiDay) “Seven in ten CMOs still have significant trust concerns about the quality of programmatic advertising.” The pivot to paid heralds the rise...

Europe’s top publishers and platforms will discuss opportunities in digital video on November 29th, 2017 London, England (November 22, 2017)—JW Player, t

Although header bidding has a video problem, feel-good publisher LittleThings is getting unified auctions for its video inventory to pay off. Adopting video header bidding helped LittleThings increase its programmatic video ad rates by about 20 percent over the past 12 months, said Justin Festa, chief digital officer at...

How to integrate videos in mobile apps with SDKs and PWAs As a Solution Engineer at JW Player, I get a lot of questions about integrating video into mobile applications. The questions range from How easy is the integration to How do I get started to What type of...

Forget the pivot to video; the pivot to reality is in full swing in digital media. The culprits are well-known. Google and Facebook have an iron grip on digital ad revenue. Publishers are trying to save themselves by making wholesale shifts in their business models, but they can’t transition...

Top headlines and news across the digital video industry, curated each week by JW Player Smellable VR is coming whether you want it or not (Engadget) Developed by Nimesha Ranasinghe and his team at the National University of Singapore, the Vocktail fools the senses, through the use of light,...

Our Showcase tool creates a turnkey video website in seconds In the constant evolution of the video world, industry trends frequently translate into opportunity. Consider these insights: Smartphone apps now account for more than half of the time people spend online. A website loses 6% of its users after...

JW Player was nominated for "Best Publishing Platform" along with Talpa Media for Utopia TV's site.

The Digital Video Leader Tops the Competition in the Best Media & Entertainment and Small/Medium Business Video Platform Categories New York, NY (November

Quantifying the financial impact of adopting a new technical solution is extremely challenging. The buying process tasks publishers with complicated product trials, and translating them into real world results is tricky and often unreliable. Luckily, we have commissioned Forrester Consulting, an independent research firm, to evaluate the Total Economic...

Our next generation player is faster and more powerful than ever Since launching less than four weeks ago, JW8 has already gone live on 24,000 unique domains. We’re excited that so many of you have experienced the 30% increase in speed, the new customization options, and the latest ad...

Our next generation player is faster and more powerful than ever Since launching less than four weeks ago, JW8 has already gone live on 24,000 unique domains. We’re excited that so many of you have experienced the 30% increase in speed, the new customization options, and the latest ad...

Top headlines and news across the digital video industry, curated each week by JW Player VPAID Is Out, And The IAB Tech Lab Says It Has Its Replacement (AdExchanger) “The unpopular nine-year-old video ad spec will be retired and replaced with two separate specs in the next few...

Joining the ranks of the 500 fastest-growing tech companies in North America We’re thrilled to announce that, for the first time, JW Player has been recognized as one of Deloitte’s Technology Fast 500™ for 2017. This is an exciting milestone for our company and a reflection of our commitment...

Discovery and JW Player team up to deliver a 'flawless' digital experience for the 2018 Winter Olympics in Pyeongchang.

Find It Within Your Website Psst: Here’s a secret. A key way to increase your video views and enrich your content monetization actually doesn’t involve video at all. It has to do with the speed of your page. The success of your video strategy has everything to do with...

Find It Within Your Website Psst: Here’s a secret. A key way to increase your video views and enrich your content monetization actually doesn’t involve video at all. It has to do with the speed of your page. The success of your video strategy has everything to do with...

Find It Within Your Website Psst: Here’s a secret. A key way to increase your video views and enrich your content monetization actually doesn’t involve video at all. It has to do with the speed of your page. The success of your video strategy has everything to do with...

Top headlines and news across the digital video industry, curated each week by JW Player The state of video ad fraud(Digiday) “Among different types of video inventory, fraudsters go after the most premium stuff. Bots drive just 4 percent of mobile web video traffic. But for over-the-top video...

Expand your video viewership via this social-media-friendly tool For publishers, attracting the right people to video content is often a question of quality and not just quantity. Keywee is a service that drives the most engaged audience to your site through social media, and for video publishers, it’s becoming...

How JW Player’s Recommendations Engine Enhances Audience Engagement You’ve seen them everywhere: shopping at Amazon, watching shows on Netflix, or discovering “people you may know” on LinkedIn. Recommendations engines allow you to view related content and products based on your online consumption behavior. For publishers, recommendations can be an...

‘The tech is good enough’: Why Amazon’s DSP is becoming a rival to Google (DigiDay) “Amazon’s DSP is gaining traction because it pitches agencies a self-service option, low fees and most importantly, unique commerce and purchase data that advertisers crave.” At Long Last, Nielsen Will Publicly Share...

Register for our webinar on November 1 to discover the Total Economic Impact of JW Player Investing in a video technology partner is a big decision. When it comes to measuring return on investment, it’s a good idea to consider factors like these: Fill rate and CPM improvement...

Insights from our networking event JW Connect We had a blast at JW Connect this past Tuesday! We invited clients and prospects to join us for our signature evening of co*cktails and conversation at New York City hotspot The VNYL. Over family-style share plates, we networked, mingled, grooved to...

How LittleThings Improved Play Rate and CPMs with a “Less Is More” Strategy In 2016, the CEO of feel-good website LittleThings, Joe Speiser, set an ambitious and unexpected goal: “Every quarter we’re going to remove [a piece of video advertising] from the site until we can’t anymore.” As he...

JW Player’s Brian Rifkin says, “Intent to Watch Is the Buzzword of 2018”(Digiday) “Advertisers are now paying ad rates for user-initiated video that are two to three times higher than autoplay video, and the fill rate is about twice as high.” Online Video Ad Spend Grows by...

Autoplay has become synonymous with publishers putting monetization ahead of user experience. The leading browsers, Google Chrome and Apple’s Safari are taking steps to block videos that play automatically with sound on. Publishers will have to post videos that people actually want to watch by choosing to start them.

Online video platform provider JW Player is adding virtual reality and 360-degree video capability to its streaming service offerings for publishers, jumping feet-first into the VR segment with a product that includes SDKs to enable streaming over native apps, in addition to an HTML5 plugin for browser-based streaming.

JW Player announces Miles Williams as CMO

We’re thrilled to release the next generation of our video player, JW8. For all the latest coverage on this update, check out our resources. JW8 Product Page JW8: Let’s Talk About Speed JW8: Let’s Talk About Customization JW8: Let’s Talk about Industry-Leading Support Why Upgrade to JW8? Once again,...

As you may have heard, JW Player’s JW8 brings some big improvements to our player and launches tomorrow, Wednesday, October 18! With our focus on pushing new standards and consistent deployment of new product features, JW Player is committed to maintaining its ability to offer publishers the most...

Top headlines and news across the digital video industry, curated each week by JW Player Programmatic advertising is preparing for the first-price auction era (DigiDay) “Exchanges like OpenX, Index Exchange and Rubicon Project are testing first-price auctions — in conjunction with second-price auctions — to help buyers...

Popular video platform JW Player now supports virtual reality and 360-degree video. With over 2 million publishers using its platform, the new capabilities could help further fuel VR and 360-degree video which have become key priorities for large companies including Google, YouTube, Samsung, Facebook and others.

360 video has opened up a new world of immersive storytelling and branded content for publishers. A year ago, we debuted our take on 360 video and what it means for the online video industry. Let’s take a look at the progress 360 video has made over the past...

360 video has opened up a new world of immersive storytelling and branded content for publishers. A year ago, we debuted our take on 360 video and what it means for the online video industry. Let’s take a look at the progress 360 video has made over the past...

Stay ahead of browser updates with our newest video player, JW8 Browser updates occur once a month. If you’re using an outdated video player, your audience may run into errors the next time you try to launch content on browsers like Chrome and Safari. What this can mean...

Stay ahead of browser updates with our newest video player, JW8 Browser updates occur once a month. If you’re using an outdated video player, your audience may run into errors the next time you try to launch content on browsers like Chrome and Safari. What this can mean...

Top headlines and news from across the digital video industry, curated each week by JW Player 1) Rise of Live Streaming: Trends & Marketing Tips (KoeppelDirect) “The rise of live streaming has created yet another way to engage customers in a truly genuine way, which is the heart of...

Programmatic advertising changed the landscape of online advertising, making it easier and faster to buy and sell media online by automating the whole process. But by delegating the transactions to robots—rather than arranging direct deals—a layer of obfuscation arose. In the past few years, a lack of...

Roku today is rolling out new tools that will make it simpler for anyone to bring their video content to its media player lineup, without having to write any code. With an update to the Roku Direct Publisher Platform, video creators can instead walk through a few steps, including...

A conversation about trust and transparency in digital video advertising from New York Advertising Week You’re a media buyer. You’re trying to place a video ad online. It goes into the rabbit hole of agencies, ad exchanges, servers, data aggregators, and a myriad of other agents before it makes...

Insights from JW Player’s “How to Become a Video First Business” Panel at New York Advertising Week When the digital landscape is saturated with click-or-swipe videos, how do you create the “thumb-stopping moment” that keeps your audience tapped into your content? JW Player CEO, Dave Otten, explored this question...

The two most important trends to be on top of right now are replacing all Flash advertising content with HTML5 creative and understanding how the browser companies will be curbing advertisers from screaming at prospective customers. JW Player’s Brian Rifkin and Eric Boyd share tips and best practices for...

The algorithm-based content recommendations engine leverages proprietary data to increase video views by over 45%

Longtime users know that JW Player is synonymous with video and advertising innovation. Some key achievements include JW Player being the first: Embeddable web player VAST web player HTML5 web player Web player to support HLS and MPEG-DASH Only video solution to be Google Certified JW Player 8...

We’re thrilled to be nominated for the 2017 Streaming Media U.S. Readers’ Choice Awards! This annual awards program honors digital video’s best products and services, as selected by YOU the folks who know them best. We need your help getting votes before Monday, September 25! Vote now to be...

Publishers often tell us that they want to balance the benefits of automatic curation using JW Recommendations with the option to retain editorial control. One common use case is forbranded or partner contentthat may require a specific level of exposure. JW Platform’s tag-based business rules already provide some measure...

The latest release improves site load speed up to 30% and solidifies JW Player as the industry leader for reliability, customization and ease of use

Here at JW Player, we often get feedback that publishers love how flexible and easy it is to customize the player to fit their branding needs. The upcoming release of JW Player 8 expands on this classic JW hallmark by overhauling the entire customization process to provide publishers with...

We’re proud to introduce JW Player 8 — our fastest, most flexible, and advanced player yet. This release is the culmination of what we’ve learned about publisher needs and optimal viewing behavior since our last major iteration of JW Player nearly two years ago. The improvements we’ve made center...

We’re proud to introduce JW Player 8 — our fastest, most flexible, and advanced player yet. This release is the culmination of what we’ve learned about publisher needs and optimal viewing behavior since our last major iteration of JW Player nearly two years ago. The improvements we’ve made center...

We’re proud to introduce JW Player 8 — our fastest, most flexible, and advanced player yet. This release is the culmination of what we’ve learned about publisher needs and optimal viewing behavior since our last major iteration of JW Player nearly two years ago. The improvements we’ve made center...

We recently overhauled our Analytics Overview page with a modern design refresh and leveraging our brand new Reporting API. At JW Player we serve a variety of users, from content editors and developers to ad operations managers. We set out to build a clean and intuitive interface that provides...

JW Player has recently released a brand new Analytics endpoint which allows users to access their Video and Advertising data programmatically! JW Player users are now able to pull JW Player data into their own application, data warehouse, or analytics tools like Looker, Domo, or Tableau. JW data...

JW Live makes it easy to live stream. Now it’s even easier than before because JW Live is currently available to all Enterprise customers at no additional charge. We have simplified the pricing enabling publishers to experiment with live-streaming without headaches of complex, multi-tiered billing. You only pay for...

Over the past year, the technology that powers Fast Company has been completely overhauled. Everything from the tech stack to the content management system, the video platform, and analytics package has changed. Fast Company's executive editor writes: "For video, we migrated off an aging platform and onto the JW...

Change is afoot in the world of video advertising. In the months to come, both Google Chrome and Apple’s Safari browsers are expected to release updates that approach video very differently than ever before. Rather than autoplaying, videos featuring audio that is not muted will require users to click...

Change is afoot in the world of video advertising. In the months to come, both Google Chrome and Apple’s Safari browsers are expected to release updates that approach video very differently than ever before. Rather than autoplaying, videos featuring audio that is not muted will require users to click...

In the northern hemisphere we’re sweating through summer, but Q4 is on the horizon, and your video technology should be optimized and ready to perform. After all, Q4 brings the highest demand for video ad inventory as marketers push their holiday season messages. This raises a simple but...

The company also announces new global customers utilizing its best-in-class streaming, monetization and discovery technology including, Channel 5, Lagardere, Webemedia and Spiegel Online

According to the web video tech company JW Player, 65% of video plays that happen via Chrome browsers start automatically, without a person clicking on a play button. More than half (53%) of videos that are played using Safari start automatically.

You may have heard about today’s Day of Action to Save Net Neutrality — also known as the Battle for the Net. That sounds dramatic, and rightly so. Websites, organizations and individuals are speaking out today in defense of “Title II” of the Communications Act, which provides the legal...

It’s no secret advertisers are hungry for video content and its viewers. The good news for digital publishers is that a programmatic approach makes it possible for anyone with modest scale to plug into a demand source and monetize video through advertising. Here’s the catch: To create a standout...

This Old House, a multiplatform media company with tie-ins to a popular PBS television program for DIY home improvement enthusiasts, is doubling down on its live offering using JW Player.

Despite the distractions of warmer temperatures and cloudless skies here in New York City, JW Player HQ has been buzzing with activity as we released features to keep up with our customers’ growing businesses! Our last product update celebrated JW 7.9 and TV casting, and today we’ll touch upon...

Better Delivery through API Science Building great toolsets to deliver videos seamlessly and at scale is one of the core missions of JW Player. We are excited to announce that customers on JW Platform can now use our new V2 Delivery API endpoints. The V2 endpoints are up to...

JW Player claims more than 20,000 customers, including enterprises such as Univision, Hearst, Red Bull, VICE Media and Bell Media. Its video player footprint spans 193 countries and is live on more than 2 million sites with more than 1.3 billion monthly unique viewers across all devices.

JW Player's Eric Boyd and Streaming Media's Tim Siglin discuss streaming players and delivering a consistent end user experience in this interview from Streaming Media East 2017.

Recently JW Player co-founder Brian Rifkin spoke on the “What’s on Now?” panel at the LDV Vision Summit. This two day conference in NYC covered how trends in computer vision, deep learning, and technology are shaping the video publishing industry. I found some key takeaways for publishers looking...

Livestreaming continues to gain traction as Facebook, Twitch, and YouTube ramp up their real-time video capabilities. While publishers have had success on each of these platforms, they’ve limited their reach by only broadcasting on one channel at a time. As a result, they have yet to harness the...

It’s a bright day for JW Player. The network-independent video platform, whose customers span across 193 countries, has hired on Bill Day as its new Chief Operating Officer. The former Tremor Video CEO will be responsible for the company’s strategic leadership while also managing sales, product, marketing, business development,...

JW Player announces Bill Day as Chief Operating Officer (COO).

Publishers that sell out of video inventory quickly are trying to increase video engagement by improving the quality of the user experience – not just chasing reach at the most cost-effective CPM. For example, Little Things dumped autoplay, mobile interstitials and outstream in favor of click-to-play. “We wanted video...

The agenda for JW Insights 2017 announced

We are one week out from JW Insights, which kicks off at noon next Thursday, May 18 in midtown NYC. This is our 4th annual conference about online video tech and business trends. Our program is packed with a great lineup of panelists and speakers from innovative media...

Opera TV has entered into a partnership with the digital and mobile video platform and player company JW Player. As a result, Opera TV Snap and JW Player will enable the latter’s over two million supported websites to package online video channels into ready-to-run TV apps.

We continue to iterate on our powerful Analytics tool: Segmentation! This month, we rolled out several new metrics to help publishers measure and optimize their video and ads strategy: Viewer Engagement Metrics ● Unique Viewers ● Video quartiles ● Plays per viewer ● Time watched per viewer...

JW Player pioneered video on the web, and back in 2008 they were the world's first open source video player. Today, they've grown up and have customers spanning the globe from 193 countries.

Much like the legendary Gordian Knot, sometimes when a problem becomes too thorny to solve, you just need to approach it from a different perspective. Especially in the fast-paced world of data, it’s tempting to devise complex systems when a simple one works just as well. A few...

2016 was a bellwether year for livestreaming, with everything from social networks like Facebook, corporate sites, and the mobile web all offering outlets for real-time video. However, according to analysts, this trend is just starting to gain momentum. 2017 is shaping up to be the year of “live everywhere”,...

Internet trends arrive fast and disappear even faster. So when your video starts to gain traction, you want to be ready to engage your new viewers and build on momentum. There are applications that allow publishers to see the moment their videos gain traction—like JW Player’s Right Now analytics...

2016 was a watershed year for video: Live streaming changed the face of broadcasting, delivering breaking news over social feeds; Apple and Google made their browsers consistent with the desktop versions allowing native app publishers to auto-start video playback inline on the page; and Flash's continued depreciation was a...

The end-times are near for Flash! As you know from our last blogpost about Flash, the technology is quickly being pushed out in favor of HTML5 thanks to Google. While the last post covered the deprecation of Flash in browsers, we wanted to let you know about changes with...

The end-times are near for Flash! As you know from our last blogpost about Flash, the technology is quickly being pushed out in favor of HTML5 thanks to Google. While the last post covered the deprecation of Flash in browsers, we wanted to let you know about changes with...

Live streaming has emerged as a critical tool for publishers seeking new monetization opportunities and deepened engagement with audiences. Audience consumption of live content on the Internet is accelerating rapidly, and content creators are rushing to make the most of what that promises. Platforms like Facebook Live offer an...

Video viewership inside mobile apps has been going down for several years now, according to video tech firm JW Player. In the last 10 months of 2016, the share of mobile video viewing occurring inside apps declined to 5 percent from 8 percent, according to a sample of 500,000...

Did you know that by some metrics, mobile video plays are becoming more prevalent than desktop? On top of that, some sites have 80% or more of their viewers coming from mobile devices. And while that shouldn’t come as a shock given the huge sales numbers for every new...

Those of you in the NYC area will have a chance to hear JW Product Manager Henry Lee present at the upcoming “The Product Group” Meetup this Thursday. He will explore the JW Player product and lead a discussion about many of the lessons learned and opportunities facing the...

Last August, our data exploration tool Segmentation launched and has helped Advanced Analytics users take control of their data and dig deeper into video performance trends. This month, we rolled out an important new metric: Ad Impressions! Users can now query and slice their Ad Impression...

JW 7.9 brings a major refactor to Casting support that aims to make integrating with the popular second screen experience even easier. You are no longer required to register with Google and you do not have to set up a custom receiver application. Instead we have integrated directly with...

JW 7.9 brings a major refactor to Casting support that aims to make integrating with the popular second screen experience even easier. You are no longer required to register with Google and you do not have to set up a custom receiver application. Instead we have integrated directly with...

At JW Player, our Design team is a cross-functional team comprised of Product Designers and UX Engineers focused on user experience, design, and research for all products and company websites. We work collaboratively with other teams to execute on the best experiences for our customers. As we look ahead...

Dave Otten, CEO and Founder, JW Player, expects programmatic to emerge as a key factor in over-the-top TV (OTT) environments, as well as desktop and mobile. “Programmatic will follow the eyeballs to OTT. There should be a lot of cross-platform targeting.”

One of the core services JW Player offers to video publishers is that of turn-key recommendations that can drive higher engagement, watch time, and retention among their viewers. For the thousands of publishers using this service, this translates directly to increased advertising dollars and is thus a major focus...

JW Player’s John Luther, who spoke at Streaming Media West, shared some statistics about Flash, HLS, and DASH usage among the more than 2 million websites and 17 billion videos played per month using the player. Specifically, he reported that of the streams that JW Player delivered, 58 percent...

Desktop or mobile, web or native app, autoplay or click to play, unmuted or muted on start. There are lots of things to consider when thinking about how you set up players on your page to maximize plays and viewability for your content (and ads if you’re running them)...

A few pages on our website use full-motion backgrounds to catch the eye of our visitors. Our recently redesigned homepage as well as our 404 page use JWPlayer to load a playlist and cycle through the videos in with smooth transitions in between. I’ll share with you how we...

How We Increased Uptime and Decreased Engineering Stress Working in the big data world can be a little chaotic. For us that means a stable flow of 20k events per second can spike to 50k over the course of an hour. It takes only seconds to look through our...

With the growth of online video, connected mobile devices, and Internet for everyone, live content streaming is on the rise. Whether it’s an official cast of an event or concert, or “citizen journalism” efforts that deliver video feeds of what’s happening in the world, live-streaming has become embedded in...

Adobe executive Stephan Rioux will lead JW Player’s Enterprise Sales team, industry veterans from Kaltura and Yext also join leading video solutions company. NEW YORK – Dec. 10, 2016 – JW Player, the world’s most popular video player and leading digital and mobile video solutions company, today announced the...

Any UX practitioners watching the HBO series Silicon Valley may have been screaming at their TVs during season 3’s final weeks. The fictional consumer-facing compression platform Pied Piper launched to dismal daily active user numbers, and viewers saw a perfect illustration of what can happen when no user...

Live streaming is becoming a critical part of the video strategy for many content creators and publishers, especially given the popularity of Facebook Live. However, because of the complexity of typical live streaming workflows and the feature limitations of existing platforms, it has been difficult to deploy live streaming...

Industry publication Streaming Media taps JW Player for its video solution

JW Player named one of the 50 best places to work by Ad Age

Little-known fact about JW Player: YouTube used a version of JW's video player for two years before Google came along. The company has been in the online video space since almost the start, and it's still fostering that startup culture.

JW Player launches a cloud-based live streaming product

Streaming with Facebook Live and YouTube Live is simple, JW Player knows, and that's the model it tries to match with JW Live, the live video solution launching today. According to the video player and platform company, JW Live is cloud-based, easy to integrate, and enterprise-grade.

UPDATED AUGUST 2021: The current player version no longer supports 360 video. In Part 1 of our 360 Video / VR blog series, we presented an overview of the current state of 360 Video / VR technology and the industry. We also announced support for 360 Video and VR...

Update: With HTML5 favored by default, the latest version of JW Player will ensure optimal viewing experience! JW Player has been working hard to understand the trend of HTML5 and optimize our product for HTML5, understanding that flash-based video was not in-line with future industry standards. Our HTML5-first video...

Update: With HTML5 favored by default, the latest version of JW Player will ensure optimal viewing experience! JW Player has been working hard to understand the trend of HTML5 and optimize our product for HTML5, understanding that flash-based video was not in-line with future industry standards. Our HTML5-first video...

UPDATED AUGUST 2021: The current player version no longer supports 360 video. JW Player is proud to announce support for 360 Video playback and VR in our HTML5 player. In Part 1 of our blog series, we will present our perspective on the current state of 360 Video &...

Video player and platform company JW Player introduced a recommendation system today that creates personalized and updated suggestions for each viewer. Built entirely in-house, the system can create playlists based on trending videos (using real-time viewer activity to show what's hot at that moment), similar videos (recommending videos based...

JW Player announces its video recommendations engine to increase engagement and ad revenue for publishers

It’s been a year since JW Recommendations launched and since then the product has been delivering millions of extra plays a day to publishers. This week’s release of Video Search Playlists and an enhanced web interface greatly improves our flexible & powerful content discovery solution. Big Gains in 2016...

“JW Player has been a terrific partner in our early successes,” said McClatchy's director of video product and operations, Meghan Sims. "JW Player 360° video technology is an important piece in the evolution of video storytelling here at McClatchy. And it's going to be a big part of some...

UPDATED AUGUST 2021: The current player version no longer supports 360° video. Digital video solutions leader further expands extensive platform lineup wit

Has setting up a live stream ever given you a headache? It used to be the case that setting up a live stream involved many steps and a lot of technical expertise. JW Player wanted to make the process much easier, so we created JW Live. Here’s how JW...

JW Player thrives on providing publishers with easy-to-use tools for distributing and monetizing their video content across platforms. That’s why we’re thrilled to partner with Roku to help video creators set up a dedicated Roku channel to extend their reach to viewers on the popular OTT platform. Several JW...

JW Player has included support for captions with its online video player for years by using internal player components to handle both the rendering and parsing processes. As support for HTML5 video expanded and captions support was added natively to browsers, captions could now be rendered by the browser...

Introduction For publishers, a viral video is the holy grail of online video. Besides the immediate spike in ad revenue, a viral video can do wonders for brand recognition and long-term growth. Dollar Shave Clubis a recent example of a small company that rode a viral video success to...

“This could be a big deal for web video. I think when people start adjusting their video players and websites there will be a significant uptick for publishers in terms of video plays,” said Jeroen Wijering, head of product at online video technology provider JW Player.

This summer I was very lucky to join JW Player as an engineering intern on the Data Team. It has been a fantastic experience. Aside from sailing on the Hudson River, enjoying Ping Pong games, and cycling on the Governors Island, I learned about their state-of-the-art data pipeline, followed...

JW Player’s Analytics dashboard is focused on helping online video publishers track key, top-level video metrics in real-time. Our goal is to empower users to make quick decisions to drive audience growth and viewer engagement. In order to empower our publishers, we needed a way to give them more...

The JW Player team is excited to be headed to Amsterdam’s IBC 2016 conference. Each year at IBC, broadcasting professionals in every discipline from strategy to technology gather to debate the evolving landscape of electronic media and digital entertainment. This year, JW Player will demo some new products we’re...

With Showcase, brands can create standalone video websites or create video-heavy sections for their existing sites. Those pages can be branded with your own logo and footer text. JW Showcase uses templates for fast site creation, and comes with two default themes: Light and Dark. If you have a...

The world’s most widely distributed digital and mobile video solutions company launches first-of-kind one-click free video web app builder to its best-in-c

The JW Player team is always hard at work developing products that meet the needs of our customers’ evolving video strategies. This video series highlights the unique value that JW Player brings to customers. This week we’re following Arno Van Mosel, Director of Media Operations at World Wrestling Entertainment(WWE).

Update: JW Player is dedicated to protecting your content with DRM support. JW Player 7.5+ provides support for Apple FairPlay, Clearkey, Google Widevine, and Microsoft PlayReady DRM. We also support Apple Fairplay through our iOS SDK and Google Widevine through our Android SDK. Use this Stream Tester on the...

Update: JW Player is dedicated to protecting your content with DRM support. JW Player 7.5+ provides support for Apple FairPlay, Clearkey, Google Widevine, and Microsoft PlayReady DRM. We also support Apple Fairplay through our iOS SDK and Google Widevine through our Android SDK. Use this Stream Tester on the...

JW Player Co-founder and SVP of Video Sales Brian Rifkin joins panel discussion at the Video Ad Summit about monetizing video content publishers and creators. The panelists addressed a number of critical issues including how to deliver world-class user experiences that combine both content and advertising, why it’s critical...

At JW Player we love getting feedback from our users. For those of you who use the JW Player dashboard frequently, we’ve been hearing that you would like to see additional types of user roles. Starting today, in addition to Admins and Managers, we now offer the ability to...

If you’ve used our technical documentation over the last couple of months, you’ve probably noticed some changes – and we hope you like them. JW Player did a soft launch of developer.jwplayer.com in December 2015 with the goal of decreasing “time to Hello World” and making it easier for...

Introduction JW Player receives an average of 45,000 log entries per second (or “pings”) into a lambda architecture data pipeline. This equates to a daily data set that contains between 3 and 4 billion rows. To improve query performance and save storage costs the Data team at JW Player...

A lot has changed in the online video landscape since JW7 launched in June of 2015. Viewing habits and technology standards are constantly shifting. The player has met these changes head-on, evolving to ensure that publishers and their end-viewers never miss out on displaying and watching video online. So...

Today we’re excited to launch JW Showcase, our new video web app builder. JW Showcase makes it easy for anyone to create a video website without writing a single line of code. To see it in action, check out our Demo site. Here are the feature highlights of JW...

The JW Player team is happy to announce that the JW Player SDK for iOS and Android version 2.3.0 can play VPAID 2.0 interactive video ads in HTML5 on native mobile apps. In addition, the JW Player SDK for Android now supports multiple track audio and playback of Widevine...

JW Player announced yesterday that it has added Univision as a new enterprise customer in the first quarter, a significant win for the company. JW Player’s platform is being used in part to support Univision’s streaming of the high-profile Copa America Centenario matches this month, including on its mobile...

JW Player scored a deal with Spanish-language television network Univision to support its online and mobile streaming efforts during the Copa America Centenario, a futbol tournament being played for the first time in the U.S. throughout June. The customer win was one of several "key first quarter" deals signed...

JW Player adds nearly 600 new customers in the first quarter of 2016

At JW Player, we use Spark to explore new data features and run reports that help drive product decisions and improve algorithms. But doing data analysis at the terabyte level is time consuming, especially when having to manually set up AWS Elastic Mapreduce (EMR) clusters. Our code often depends...

JW Player names Pablo Calamera as CTO.

Last week, 10 JW Player engineers attended Empire JS to support one of our own, Donato Borrello, who spoke about “The Nitty Gritty of Video Transmuxing in JavaScript,” and learn from other thought leaders in the JavaScript community. This year’s conference opened with the inaugural OSS night, where Rob...

For this year’s annual JW Insights Conference, we decided to try something new. Our live streaming and post-event experiences needed to be engaging, intuitive, and elegant. Here’s how we built the live streaming experience and post-event player for JW Insights 2016. Down to the Wire Projects surrounding a scheduled...

This week at JW Insights conference (hosted by JW Player), former Buzzfeed president and current founder of live stream news channel Cheddar, Jonathan Steinberg, proclaimed that a business created yesterday, can’t successfully be created tomorrow. Some might agree, but if any company is out to prove Steinberg wrong, it’s...

Franklin Dement, Product Manager for JW Platform’s Data-Driven Recommendations, explains new features as well as best practices for implementation. Why use Data-Driven Recommendations? Launched in November 2015 to a select group of publishers, JW Platform Data-Driven Recommendations: Increasecontent plays and monetization opportunities where ads are present. Use existing content...

"We view it as another closed ecosystem," said Dave Otten, CEO and co-founder of JW Player, in an interview with FierceOnlineVideo. He said the enterprise-focused online video platform provider encourages its clients, such as Hearst, to publish not just on their JW Player-based platforms but also to YouTube, Vimeo,...

Update:JW Player now offers the highest quality HLS playback across HTML5 desktop and mobile devices! Our market leading HLS support allows you to deliver innovative video experiences for your viewers. Check out all JW Player’s streaming features here. To learn more about the state of HTML5 video and adaptive...

On Saturday, I attended DevRelCon. A one day, single track conference for developer relations managers/ technical evangelists/ developer advocates/ whatever you prefer to call the people who help others be effective users of a particular technology, stack, or product. The event, which brought together 15 speakers, 15 sponsors, and...

UPDATE: In 2018, JW Player released the following SDKs for Android 3.0. The JW Player mobile team has been hard at work to build the top developer-requested features for the JW Player SDK for iOS and Android, which are native video frameworks that enable publishers to stream video in...

Please join Ryan Jespersen, Scott Kellicker, and myself in a first ever four-part Stream Talk Masterclass webinar series. We will show off real-world examples and demonstrate how to enable, set up, and configure Wowza technology to work seamlessly with JW Player, culminating in a live session at NAB 2016....

In the new JW Player Analytics Dashboard, we’ve changed the way we analyze data in an effort to empower you with the information you need to grow. FEATURE SPOTLIGHT: Your New ‘Right Now’ view In the fast-paced (and short-attention-span!) publishing world, we know that you are always searching for...

In the new JW Player Analytics Dashboard, we’ve changed the way we analyze data in an effort to empower you with the information you need to grow. FEATURE SPOTLIGHT: Your New ‘Right Now’ view In the fast-paced (and short-attention-span!) publishing world, we know that you are always searching for...

The JW Player product team has just launched a new set of features that make it easier for customers to amplify revenue potential on long form content. The new Ad Scheduling interface and Ad Tag Manager enables you to quickly create and manage complex ad schedules. Powered by a...

We’re striving to give not only developers, but designers more tools to make customizing player experiences for JW7 simple and encouraging. Our team is excited to announce the first JW7 Designer Kit, which includes fully editable photoshop layers and shapes that are organized and labeled to match the DOM...

Tasting Table uses JW Player as its video player across its owned and operated sites, so when the video platform released an open-source Apple TV App builder this month, the publisher was among its first pilot customers. It worked with JW Player to create a tvOS app within days...

Enterprise online video platform provider JW Player is taking a bold step into the mobile app world. The company launched a new open-source product, Apple TV App Builder, which enables online video providers to create an iOS streaming app with "minimal" time and effort to configure and launch.

Developing an app rarely proves to be a quick, easy endeavor. Fortunately, several companies recently have launched app builders to help developers create innovative offerings for a range of platforms. Here's a closer look at three new app builders that may influence developers worldwide, both now and in the...

Have you ever thought about what happens when you press play on an Android device? There is a lot of hidden complexity to playing video on your mobile phone that you may not be aware of. In this post I’ll give you a quick tour through the architecture of...

JW Player, best known for its video player, announced the launch of its new Apple TV Builder App. The app, the company says, allows customers to develop customized apps for Apple TV with minimal configuration, no coding, and no extra cost. The cooking-oriented media company Tasting Table was the...

The new Apple TV App Builder is designed to allow JW Player customers to develop a customised app for new, fourth generation Apple TV devices with no coding, minimal configuration and no additional cost. This is claimed to be the industry's first free app framework for Apple TV, and...

JW Player, the digital and mobile video platform and player, has unveiled its Apple TV App Builder, a new open-source product within the JW platform. The Apple TV App Builder enables JW Player customers to develop a customised app for new Apple TV devices (fourth generation) with no coding,...

Thanks to JW Player’s new tvOS app framework, Tasting Table was able to successfully build and submit an Apple TV app for review in less than 24 hours. JW Player’s new beta open-source product allows content makers on its platform to utilize what they already have created to build...

JW Player announces its ability to support Apple TV App Builder.

We’re excited to announce the Beta of our new JW Player for Apple TV app builder. This software enables anyone to easily put their video content on the new Apple TV in a customized app with no coding and minimal configuration. As we mentioned in our previous Apple TV...

We’re excited to announce the Beta of our new JW Player for Apple TV app builder. This software enables anyone to easily put their video content on the new Apple TV in a customized app with no coding and minimal configuration. As we mentioned in our previous Apple TV...

The JW Mobile team is excited to bring you our latest update to the JW Player Mobile SDKs. Version 2.1 of the JW Player SDK for iOS now uses Apple’s AVPlayer as its native media playback engine. Not only does this give iOS developers some valuable features right out...

The JW Player Dashboard team has just released a set of advanced Account settings that now allow agencies or enterprises with multiple divisions to segment their content, players, and analytics into multiple “Properties” in the dashboard. By adding Properties to an account, you can now consolidate billing, while slicing...

Though HLS only plays natively in the Safari browser on the Mac, most off-the-shelf players, such as JW Player, enable playback either via Flash or JavaScript, so achieving pervasive playback on Windows and Mac browsers is not an issue ... Interestingly, just before this column became due, JW Player’s...

You see a Sports Illustrated, or a GQ or People Magazine. If they decided they wanted to do a service, they could really knock it out of the park" ... The platform for such a service is already available from a number of enterprise-focused vendors such as JW Player.

JW Player, the advanced media player, has raised $20M in a Series D round led by Greycroft Partners and support from e.ventures, Cue Ball and Greenspring Associates. CEO Dave Otten has raised $45.6M over 4 rounds to date.

JW Player, which built a niche for itself providing an online video platform targeted to enterprises, capped off a year of growth by completing a $20 million Series D funding round led by existing investors including Greycroft Growth, Greenspring Associates, Cueball Capital, and e.ventures. The company plans to use...

JW Player, the video platform that competes with Brightcove and Ooyala as a service provider for major publishers, has raised $20 million in Series D funding led by its existing investors – Greycroft Growth, Greenspring Associates, Cueball Capital and e.ventures. According to a release, the funding will be used...

JW Player raise $20 million in Series D capital led by the Greycroft Growth fund.

Over half a billion videos are watched on JW Player video player every day resulting in about 7 billion events a day which generates approximately 1.5 to 2 terabytes of compressed data every day. We, in the data team here at JW Player, have built various batch and real...

JW Player, a leading online and mobile video platform and player technology company, today announced the release of the latest version of its media player, JW Player 6.11.

We’ve been hard at work on JW 7.2 for the past few months. We’ve crushed quite a few bugs and gotten a lot of your feedback via our beta testing program. (Check our release notes for full details!) Today, we’re happy to announce that 7.2 is publicly available for...

The major challenge with automated integration testing for a web player viabrowser automation tools is that these tools better serve the purposes of web applications such as e-commerce sites, single page applications, and social networks. How do you take a product like JW Player which is embedded on over...

Today we are releasing a major update to our JW Player SDK for Android. We completely rewrote the SDK to make it easier than ever for developers to add world-class media playback to any Android app. (Don’t worry though–we’ve provided detailed documentation of the API changes and code examples,...

NEW YORK – Nov. 10, 2015 – JW Player, a leading digital and mobile video platform and player company, has updated its premium model to significantly increa

This week, Apple started taking pre-orders for the new Apple TV. Previously, the devices had only been available to developers. Shortly after the Apple TV announcement in September, I received my developer device from Apple. Like most people, I have been very impressed with the device and development environment,...

Brent Wood, Formerly Head of Consumer Web and Mobile Engineering at Bloomberg, Joins Leading Video Technology Company as Chief Technology Officer; Rick Okin Joins as Head of Data Engineering

Let’s get down to business: We know what it takes to excel with Google publishing solutions As one of Google’s Certified Publishing Partners, JW Playercan help your business thrive. Google selected us for this program based on our proven expertise in DoubleClick AdExchange and DoubleClick for Publishers Small Business....

JW Player has released its latest Trends in Online Video report, focusing on the viewing habits of 1 Billion unique global viewers. Key findings include: Only 10% of advertisem*nts are delivered in a mobile-compatible format despite 30% of viewers using mobile devices to consume video. Ad-blocking technology usage continues...

According to recent research findings from JW Player, only 10 percent of all ads are mobile marketing compatible, which has – according to the report on the results – revealed that advertisers are greatly missing out on a highly engaged target audience that is considerable in size.

How common are ad-blockers? In a report that analyzes data collected through July, video player company JW Player says between 10 and 30 percent of people use them in different countries. Users turn to them to take back control over their online video experiences and because they're disturbed by...

With the release of JW7, we had an exciting opportunity to leverage our new skinning model for a new skin design as well as to reassess the user experience of the player overall. Here I’ll recap the creative process that led to the new “seven” skin and what’s...

While the market has solidified in many ways, the most strategic video standards have still not been adopted widely in the industry, especially by advertisers. We hope our Trends in Online Video Report helps to support the need for greater HTML5 adoption in order to reach viewers on mobile...

A new report from JW Player finds that 36% of viewing is done on mobile devices (30% on smartphones and 6% on tablets). Despite this, JW found that just 10% of video ads are delivered in an HTML5 mobile-compatible format. JW believes the key issue is that 60% of...

Data From Over One Billion Global Video Viewers Found Only 10 Percent of Video Ads to be Mobile Compatible, Lagging Behind Increasing Mobile Video Consumption

There has been much ado in the news lately about Chrome and its active pausing of smaller Flash-based content. A recent post regarding this behavior was publishedwhen our VPAID 2.0 support was launched. We’re now happy to report that our latest release, JW Player 7.1.4, goes a step further....

The fifth annual Streaming Media 100—our yearly list of the most interesting, important, and influential companies in online video— shows an industry that’s come into its own, one that some might even say has reached maturity. Only three companies—Akamai, Google, and JW Player—scored a perfect five from every judge.

With the rise of freemium games, studios have had to get creative in order to turn a profit and continue to produce high-quality gaming content. In-game ads have become prolific, with regular gamers having acclimated to brief interruptions with stagnant visual ads. This begs the question: are gaming studios...

Worldwide initiative will leverage JW Player's high quality audio capabilities and massive footprint to spread UN Global Goals to seven billion people in s

With nearly 15 billion plays each month globally, JW Player understands that our customers’ wide-ranging, diverse audiences are key to any successes in the ever-expanding world of online video. In some industries, especially for our customers in the public sector, video captions are even the law. Whether for...

At JW Player our analytics pipeline currently receives 4M pings per minute at peak times, providing the basis for insights to the publishers on our dashboards. Recently we have moved some of our offline classification processes to the beginning of our real-time and batch pipelines, which required us to...

AllDigital for Video Platforms gives content owners and publishers automated workflows to upload more than 300 professional video CODECs at industry-leading speeds. While uploading videos, the system analyzes the media to optimize it for global delivery across the Level 3 network with playback via the latest generation of the...

World’s Largest Open Video Ecosystem Counters Google Chrome’s “Flash-Pocalypse” To Provide Customers with Uninterrupted Video Monetization

Thanks to our friend and investor Ian Sigalow, Co-Founder and Partner of Greycroft, for the excellent mention of JW Player in his recent blog post, titled, “The Great Deflation”. He shares the story of JW Player’s origins and growth, and discusses how its unique data set will help to...

JW Player 7 now supports VPAID 2.0, the IAB standard that allows interactive video ad units to play in HTML5 without the use of Flash. VPAID 2.0 allows a video player to render a JavaScript creative provided within a VAST tag. These JavaScript creatives add interactive elements, allowing the...

JW Player 7 now supports VPAID 2.0, the IAB standard that allows interactive video ad units to play in HTML5 without the use of Flash. VPAID 2.0 allows a video player to render a JavaScript creative provided within a VAST tag. These JavaScript creatives add interactive elements, allowing the...

Video player provider JW Player has teamed up with content delivery specialist Vualto to make Vualto’s digital rights management technology available to JW Player’s video publisher customers. Vualto’s technology will be made available as part of its enterprise-level solution to enable JW Player's customers to offer DRM-protected premium content...

Partnership gives JW Player customers a simple and streamlined way to protect valuable video content across all web browsers

In this article, we’ll explore the basics behind CSS and why JW Player chose CSS for its new skinning model. In addition, we’ll also explore some interesting modifications that can be done to the player’s skins. In the early days of the web, HTML pages were cold, sad places....

The JW Player mobile team is excited to bring you the latest features for building a native iOS or Android video player in your apps and monetizing your content. Our newest releases have focused on adding features for advertising, including Google IMA, and adding streaming support for MPEG-DASH. Please...

From King David to the Karate Kid, everyone loves a good underdog story. Long dismissed by purists, the vertical format (aka “portrait” orientation) is going mainstream and marking a major shift in the evolution of online video on mobile. It’s already creating waves in the industry: this week Instagram...

The developer teams from Chrome and Firefox1 have announced core changes to how they will handle Flash applications. Despite being an HTML5-first video player, these changes can affect video playback through JW Player. The announcements indicate that the browser itself will decide whether or not a Flash application is...

Version 7 of the popular player includes MPEG-DASH support, completely rewritten code that loads 35 percent faster than the previous version, and CSS skinning. "We're the first to deploy MPEG-DASH," says Jeroen Wijering, company co-founder. "We're the first one to put it in the market as technology to buy...

The industry's most advanced player technology improves performance on every screen and offers Quality of Experience analytics for publishers

I would like to introduce JW Player 7 — our fastest, smartest, and most customizable player yet. JW7 was reengineered from the core API to the visual interface to provide the best online video experience no matter what device, browser, and rendering mode is used to play your content....

JW Player, co-founded by Jeroen Wijering, an online video pioneer, "created the open video architecture that formed the basis for the first version of YouTube." They recently made their "Pro" version free in an effort to provide brands with a more customizable video solution that works across any platform....

"We relentlessly strive to provide the most advanced feature set at the lowest economic cost to our customers," said Dave Otten, CEO of JW Player. "Moving the Pro edition to free is another example of our commitment to this longstanding mission. We believe that every publisher in the world...

Offers Enhanced Functionality To Publishers Using the World's Fastest Video Player For No Additional Cost

LongTail Video (www.longtailvideo.com), the leading provider of affordable, self-serve video solutions for web publishers, today announced expanded advertising support for mobile within the popular JW Player.

If you are not purely a JW Player API user, you are managing your JW Player experience using our publisher dashboard. Our latest version of the dashboard has been completely redesigned and rebuilt from the ground up, using a modern technology stack that allows us to create an excellent...

The world's most widely distributed digital and mobile video solution further expands global footprint

With Twitter following in Facebook’s wake with its recent launch of autoplaying video, autoplay has taken the crown as online media’s hot new fad. In fact, using autoplay results in significantly more impressions and, correspondingly, increased ad revenue. It’s easy to see why it’s becoming so popular with publishers...

JW Player introduced analytics as a major feature with JW6 in 2012. This allowed us to offer publishers insights into who was watching their content, including device, geo and video data. Adoption of JW6 exploded over the next 3 years, challenging us to keep up with the rapidly increasing...

Despite all the advances in online video in recent years, most publishers' approach to mobile video continues to fail. These challenges were discussed last month in JW Player's second annual JW INSIGHTS conference, which brought together video experts, influencers and partners from companies including Google, Popsugar and Verizon to...

Today we are releasing version 1.2 of the JW Player SDK for Android. This version focuses on improvements in performance, flexibility, stability, and adds the following features: Faster HLS Video Startup. 5x faster adaptive HLS video startup with minimal buffering. Improved HLS playback performance. Second-precise seeking Improved support for...

JW Player now offers geographic content restriction (geo-blocking) for videos hosted on JW Platform. This allows JW Platform users to control where their content is accessible. Users can choose to allow only a specific list of countries or to block a list of countries and allow all others....

Apps are everywhere. Today, native mobile apps (in contrast to browser-based web apps) offer a number of advantages to brands as well as consumers, many developers and device makers seem to think the app model can simply be cloned in other industries with the same success. They're wrong. John...

Today we updated our Google Interactive Media Ads (IMA) SDK integration to provide the SDK’s complete suite of functionality. This adds new features not previously supported, makes old mechanisms easier, removes inconsistencies, and ultimately aims to provide the best experience possible with Google’s ad monetization tools. Here are...

JW Player’s annual JW INSIGHTS conference brought together experts from top video publishers and industry-leading technology companies to examine the online video space.

Video publishers are clamoring for a clearer monetization plan from Facebook. Although the reach potential is great – Facebook has 1.4 billion registered, active users – publishers still wonder if their third-party distribution efforts will ultimately undercut their owned-and-operated initiatives. Michael Hsu, PopSugar's head of video business development, summarized...

What’s the future of content distribution and monetization, particularly as major players like Facebook, Google and Verizon make strategic moves to capture more share in mobile video? This was the dominant theme at JW Player's JW INSIGHTS conference Tuesday in New York, where a group of execs from Google...

Over the past few months, we’ve been hard at work updating JW Platform to improve flexibility and control for publishers. We’ve released cloud-hosted libraries, ad tag waterfalling, additional player configurations, .json feeds for your content, and straightforward, powerful scheduling capability with content sunrise for JW Platform users. New...

Attendees at the recent Streaming Media West conference got detailed instruction in using the JW Player video player thanks to Streaming Media contributor Robert Reinhardt. As part of his session, Reinhardt showed how to create a custom branded skin with JW Player, and also explained why that's important.

JW Player officially calls for young filmmakers in the greater NYC-area to submit short videos for consideration for The JW Player Filmmaker Awards

Today we are releasing our first major update to the JW Player SDK for Android. This release adds three important features: Closed captions. Media presentations can be accompanied by closed captions in SRT format. This includes support for multi-language captions (i.e., enabling the user to select from a menu...

JW revealed an A-list group of brands planning to participate in JW INSIGHTS 2015, the second annual conference being held in New York City on May 19, 2015

Syndicaster and JW Player today announce the integration of JW Player into the Syndicaster Video Services platform to serve as the default video player

Do brand marketers need to know about HTML5 video? Only if they care about having their videos viewable by every potential customer on every device. The Apple iPad was released five years ago, and video player company JW Player chose this occasion to update its State of HTML5 Video...

For fans of HTML5, the release of the iPad, five years ago, was big news. The much-hyped device was not compatible with the popular multimedia platform Flash, a choice Apple doubled down on a few weeks later when Steve Jobs published his now famous “Thoughts on Flash”. Five years...

Video platform company JW Player announced this morning the launch of its iOS SDK (software development kit). With the SDK, publishers can add JW Player abilities to their native iOS apps, including video playback and video ad insertion. The company notes that publishers can control the user experience as...

JW Player today released the first version of their JW Player SDK for iOS, expanding their comprehensive mobile strategy and enabling publishers to make their video content accessible on all mobile platforms