EPL Debate: Manchester City's Etihad Stadium Deal Evading Financial Fair Play? (2024)

EPL Debate: Manchester City's Etihad Stadium Deal Evading Financial Fair Play? (1)

Liverpool'smanaging directorIan Ayrehas joined up withArsenalmanagerArsene Wengerand Liverpool's ownerJohn W. Henryin criticisingManchester City'srecent £400 million sponsorship deal with Etihad Airlines.

All three have now called for the sponsorship deal to be investigated byUEFAas it now looks as if the stadium sponsorship monies will allow Manchester City to balance their books, thus falling in line with UEFA's newFinancial Fair Playrules which will come in for next season.

Under FFP, UEFA hope to instil financial discipline upon its members as it "seeks to curb spiralling transfer fees, player salaries and other outgoings that have endangered European club football for some years now."

The rules have been implemented in a phased basis over the last couple of years with the main body of rules coming into effect at the end of the financial year 2012. 2012 is especially important as this is the date that UEFA have stated that teams must begin to "break even" and that clubs who do not fulfil this requirement can be sanctioned by 2013 on the basis of financial information garnered by UEFA over the previous two seasons.

Concerns have now been raised in numerous corners of the game that Etihad's sponsorship deal of the Eastland Stadium is nothing short of "financial doping."

When the news of the City deal was announced it wasput to Arsene Wengerwhile in Kuala Lumpar with Arsenal on a preseason tour.

As one of the leading clubs in the EPL, the Gunners recently signed a 15-year deal with Emirates Airlines worth £90 million.

"It raises the real question about the credibility of the Financial Fair Play," Wenger said. "That is what it is all about.

"They give us the message they can get around it by doing what we want.

"It means the Financial Fair Play will not come in. It is as simple as that.

"I can understand how they do it but it raises the real question—the difficulty and the credibility of the Financial Fair Play is at stake.

"The sponsorship has to be at the market price if the Financial Fair Play is to have a chance."

Manchester City's £400m 10-year deal with Etihad dwarfs Arsenal's £90 million 15-year deal with rival airline Emirates.

The Arsenal manager continued, "The sponsorship has to be at the market price, it cannot be doubled, tripled or quadrupled. That means it is better we don't do it and leave everybody free. That can be defended as well, but if they bring the rules in they have to be respected.

"He [Platini] is very strongly determined on that. He is not stupid; he knows that some clubs will try to get around that.

"At the moment I believe they are studying, behind closed doors, how they can really strongly check it.

"That is his big test, yes. I don't know if it is the market price."

Manchester City immediately hit back at Wenger's comments and denied his assertions rigorously.

"The financial details of the comprehensive agreement announced last week between Manchester City and Etihad Airways remain confidential and figures being speculated about are not accurate," said a club spokesman.

"Manchester City is a proactive member of the European Clubs Association and is working actively and with transparency with regard to financial fair play.

"In light of these facts, recent comments about the partnership by some observers are unfounded and regrettable."

Wenger, however, found some allies in the unlikeliest of sources as John W. Henry waded into the war of words by backing the Arsenal boss on hisTwitter account.

He said, "A club's best player has to be worth at least 10 percent of your naming rights. Mr. Wenger says boldly what everyone thinks."

Under the terms of their deal with Emirates, Arsenal will receive £48 million for shirt sponsorship and stadium naming rights worth£2.8 million per year.While Manchester City already receive £2.3 million per year for shirt sponsorship from Etihad.

Ian Ayre, also in Kuala Lumpar with Liverpool spoke withThe Independentand also offered frank views on the City deal.

"Is Etihad, Manchester City and Sheikh Mansour a related party?" asked Ayre. "If they are, then it's up to UEFA to rule on them.

Etihad are run by the Abu Dhabi government who have extremely close links with the Abu Dhabi royal family of which Sheik Mansour is a part.

"When I spoke at Soccerex earlier this year, I was on a panel about financial fair play. The guys from UEFA who are managing it said there would be a robust and proper process about related-party transactions.

Ayre went to draw comparisons between sponsorship deals on new stadiums, like Arsenal's, and the frivolous payment of monies to sponsor stadiums already well known to the public. In short the sponsorship is wasted as the general public will always refer to the stadium by its old name.

"It hasn't happened anywhere in Europe," he continued, "where a football club has renamed its existing stadium and it's had real value. It was called the City of Manchester Stadium or Eastlands for the last nine years and now it's going to be called something else—and someone has attached a huge amount of value to that?

"I find that odd because there is no benchmark in football that says you can rename your stadium and generate that amount of value.

"Mike Ashley tried it at Newcastle [calling his stadium Sports Direct.com@ St James' Park]. But nobody calls it that and it doesn't have that kind of value."

Considering that Manchester City have posted yet another loss since the Abu Dhabi United Group took over in 2008, some £121 million and that Etihad have yet to post a profit in their brief history since 2004 it would seem that UEFA must act in this latest case of sponsorship.

On the surface it looks as if Sheik Mansour is artificially inflating Manchester City's finances to bring the club in line with UEFA and FFP. Close study of the rules would suggest that UEFA will have grounds to investigate the deal. But how they decide to rule is anyone's guess.

Back in October David Conn of the Guardian newspaper met with Garry Cook and Brian Marwood at Manchester City with a view to talking about their finances. The general consensus from these meetings was that City were quite happy with their current squad and were making moves towards financial stability.

Cook stressed, "The plan is to grow the financial revenues further, control costs, and have young players come through eventually to replace some senior players.

"We want to be sustainable, and intend to comply with financial fair play."

Indeed, Victoria Kloss, Manchester City's Chief Communications Officer, even met with UEFA officials to explain Sheik Mansour's investment strategy for the club and to explain their most recent losses. However Gianni Infantino of UEFA, albeit speaking on FFP and Not City individually issued this chilled warning.

"There may be intermediate measures [before the rules are completely set up]; we would have to ask why, maybe there would be a warning, but we would bar clubs in breach of the rules from playing in the Champions League or the Europa League. Otherwise, we lose all credibility."

Then in speaking on the award-winningFootball Weekly Pod-castwith James Richardson it was put to David Conn that the Abu Dhabi United Group were so rich that they could sponsor the club to incredulous amounts to by-pass FFP.

He replied that he had gone through UEFA's 85-page rule book and that the rules stress that clubs must live within their means and then he offered an example.

"If suddenly Abu Dhabi Tourism Authority, one of City's sponsors, decided to sponsor City to the tune of £100 million a year, then UEFA can clearly say that that is not the market value and it's not real and genuine," he said.

The lines seem to have been drawn on both sides of the divide. UEFA are clearly intent on stopping clubs from spending outside their means. Think Leeds United, Portsmouth, and Mallorca. All these clubs vastly over spent and could not meet their debts.

However, Manchester City offers something else. They are the richest club in the world and are basically debt free while spending their owner’s money. It is a vastly different situation than the previous examples and UEFA are going to have to find a way to enforce the rules while letting, most probably, overspending but rich clubs go free.


This article was previously published onPremier League Report.

You can follow me on Twitter @WillieGannon

EPL Debate: Manchester City's Etihad Stadium Deal Evading Financial Fair Play? (2024)

FAQs

How did Man City breach financial fair play? ›

Allegedly, they did not fully disclose the financial remunerations that were made to one of their managers over a four-year period. The suggestion is that there was a secret contract so one of the managers was getting paid much more than officially stated.

What happened to Manchester City Financial Fair Play? ›

City were banned from European competitions for two years by UEFA for alleged breaches of the European governing body's own FFP regulations in February 2020. The sanction was overturned by the Court of Arbitration for Sport (CAS) in July of the same year, however.

Who paid for Etihad Stadium? ›

The stadium was designed by Arup and built by John Laing. The stadium cost about £110 million. £77 million of that was paid by Sport England and the rest was paid by the Manchester City Council. For the Commonwealth Games, the stadium had one lower level along three sides of the athletics track.

How much money does Etihad pay Manchester City? ›

Value of Manchester City's jersey main sponsorship 2009-2022

In the 2021/22 season, Manchester City received 67.5 million GBP from its main jersey sponsor Etihad.

What financial rules did Man City break? ›

Man City are alleged to have breached rules relating to the provision of accurate financial information, “in particular with respect to its revenue [including sponsorship revenue], its related parties and its operating costs”, the league said.

Why did Man City refuse medals? ›

Manchester City were denied a request for extra Premier League winners' medals due to not meeting the requirements set out by the league.

Can Man City be stripped of Premier League titles? ›

Guardiola: Manchester City's titles cannot be taken away from us. Manchester City manager Pep Guardiola has said no one can take away the club's achievements even if the ongoing Premier League investigation into their financial affairs was to see the reigning English champions stripped of their titles.

Why did Man City get unbanned? ›

Manchester City's European ban was overturned after accusations that the club's owners disguised at least £204m as sponsorship went unproven, the Court of Arbitration for Sport (CAS) has revealed.

What was Manchester City criticised recently when it banned spectators entering the football stadium with? ›

Manchester City have been criticised by a skin cancer charity after fans were told they could not take sun cream to the Etihad Stadium.

Why did Marvel buy Etihad Stadium? ›

The deal was negotiated by the AFL, the stadium management's chief executive Michael Green and Watson-Wheeler. It came about after the airline indicated that it did not want to renew its arrangement, which was due to expire in March.

Why are Man City sponsored by Etihad? ›

Etihad funded this sponsorship from its own liquidity. It is not uncommon for airlines to have sponsorships with sports teams and their venues.” Etihad did not refer in that response to the consultants' review or explain why the consultants had said “Executive Council covers Man City”.

How much did Etihad pay for naming rights? ›

A City transformed

Back in 2011, the agreement between Manchester City and Etihad was greeted with a good deal of scepticism. Worth a reported £400 million, Etihad's acquisition of the stadium naming rights and shirt sponsorship was immediately questioned by rivals who suggested it was higher than market value.

How much does an Etihad pilot earn per year? ›

Salary & Benefits

Fixed pay of AED 26,000 per month. Flight duty allowance of AED 40 per flying hour. Housing allowance up to AED 160000 per year. Education allowance of AED 36000 for primary and AED 50400 for secondary up to 3 children.

How much does an Etihad pilot earn? ›

The typical Etihad Airways Pilot salary is 36,000. Pilot salaries at Etihad Airways can range from 30,000 - 1,00,000.

How much rent do Man City pay for the Etihad stadium? ›

Man City paid over £5.5million in rent for the Etihad Stadium in 2021-22, sources have told Football Insider. That is nearly double what they paid Manchester City Council for the first season following the renegotiation of the 250-year lease at the former Commonwealth Games arena in 2010-11.

How is Man City debt free? ›

The company that owns Manchester City is registered in the UK and files UK results to Companies House. Manchester City have no debt and pay no interest to any outside company. They do this because their owner is spending his own money and uses debt/equity swaps to make sure the club owes him nothing.

What is Man City's biggest loss ever? ›

Heaviest Defeats
#DateResult
1Sep 21, 19579:2
2May 11, 20088:1
3Aug 18, 19628:1
4Dec 3, 19497:0
1 more row

What are the financial fair play rules? ›

The crux of FFP regulations is the break-even requirement, where clubs are ordered to not spend more than the income that they generate, and that they must balance their books over the course of three years.

Why are Man City getting banned from Champions League? ›

Sponsorships boost revenues and therefore the amount clubs have to spend under FFP, so the perception that Mansour himself was funding the Etihad deal led to the serious allegation that City had deceived Uefa's CFCB, which is responsible for ensuring compliance with FFP.

What did Man City get banned for? ›

The English Premier League accused Manchester City of violating dozens of financial rules in a Monday statement, outlining various charges that could result in the expulsion of the two-time reigning Premier League winner from the world's top soccer division.

Did Man City collect their runners-up medals? ›

Community Shield runners-up Manchester City elected not to collect their losers medals after Liverpool secured the trophy on Saturday. The two sides went head-to-head at the King Power Stadium in what was the season's traditional curtain-raiser.

Who is Man City's biggest rival? ›

The Liverpool F.C.–Manchester City F.C. rivalry is an inter-city rivalry between English professional football clubs Liverpool and Manchester City. Liverpool play their home games at Anfield, while Manchester City play their home games at the City of Manchester Stadium.

Could Man City be relegated? ›

While relegation or losing titles would seem more unlikely, Man City would face a host of other possible sanctions if they are found guilty. The independent commission would have the power to suspend City from Premier League games and deduct points.

What will happen to Man City if found guilty? ›

If found guilty, they can appeal to another panel, all of which will takes months to happen. It suits City, for example, to have taken 15 points off them next season compared to this one. If it happens this campaign, it cost them their title, next year, they could still start minus 15 and qualify for Europe.

What did Man City do wrong? ›

In February, the Premier League accused Man City of breaching more than 100 financial rules, which includes failing to provide accurate financial information, failing to comply with UEFA's financial fair play (FFP) regulations, and failing to follow Premier League rules on profit and sustainability.

Did Man City bribe UEFA? ›

The Citizens have been found guilty of "overstating its sponsorship revenue in its accounts" and also in the information given to UEFA between 2012 and 2016.

Did Man City pay for their stadium? ›

Even though Manchester City Football Club has made the Etihad Stadium famous around the globe, Manchester City Council still owns the freehold of the Etihad facility, which means that the club does not have ownership of the stadium.

What is the most controversial football match in history? ›

The "Disgrace of Gijón" is the name given to a 1982 FIFA World Cup football match played between West Germany and Austria at the El Molinón stadium in Gijón, Spain, on 25 June 1982. The match was the sixth and last game of the first-round Group 2, with the fifth game occurring on the previous day.

What was the biggest football stadium tragedy? ›

Estadio Nacional disaster
The stadium's western entrance before the 2011 renovations
Date24 May 1964
CauseA stampede as a result of the police gassing the crowd who rebelled against the match.
Deaths328
Non-fatal injuries500
2 more rows

What was the crowd trouble between Liverpool and Man City? ›

Two men were arrested on suspicion of trying to take a pyrotechnic into the stadium and a male for a racially aggravated public order offence. A 53-year-old man was assaulted after the game, police said. The clubs said such incidents were wholly unacceptable.

Why is there one red seat at Marvel Stadium? ›

On the same day Hodge confirmed that the 2017-18 season will be the last of a career that began in the early 1990s, stadium management honoured his monster six by unveiling a red seat where the ball landed in the top tier.

Why do they close the roof at Marvel Stadium? ›

Marvel Stadium's famous retractable roof ensures that events proceed in perfect conditions, no matter what the weather conditions outside. The roof, the only one of its kind in the Southern hemisphere used for any football code, can open or close in eight minutes.

Is Marvel Stadium owned by Disney? ›

In September 2018, the stadium was renamed Marvel Stadium after the stadium operators negotiated an eight-year deal with the Walt Disney Company, the parent company of Marvel Entertainment, to change the naming rights and install a Marvel retail store at the venue.

How much money does Man City get from sponsors? ›

The biggest single sponsorship investment in Manchester City for the 2022/23 season comes from Puma, which is an agreement valued at $86.40m per year.

Why did Abu Dhabi buy Man City? ›

Sheikh Mansour (via investment vehicle ADUG) bought Manchester City from somebody with whom he already had a relationship, former Thai Prime Minister Thaksin Shinawatra. The purchase was made only after some very serious investigations into the idea of buying a Premier League club had previously been conducted.

Which football club has the highest sponsorship deal? ›

Real Madrid

Has Etihad ever made a profit? ›

Etihad stormed into 2022 with a first-half profit of $296 million on operating revenues of $1.23 billion. That's its biggest recorded profit ever, and a testament to the incredible transformation that the airline has been through in the past four and a half years.

Why do companies pay so much for stadium naming rights? ›

Naming rights deals help both the sports facilities and their corporate sponsors. The owner of the professional sports venue receives substantial revenues to pay for construction costs or high player salaries by selling a package deal. The benefits for the corporate sponsor include the amenity clause.

What is the most expensive stadium naming rights in the world? ›

At the top end, fintech company SoFi (Nasdaq: SOFI) is paying roughly $31.2 million per year to put its name atop the Los Angeles Rams' new home in Los Angeles.

What is the highest paid Airline Pilot? ›

High Paying Pilot Jobs
  • Chief Pilot. Salary range: $84,500-$119,000 per year. ...
  • Helicopter Pilot. Salary range: $89,000-$104,000 per year. ...
  • Private Pilot. Salary range: $52,000-$100,000 per year. ...
  • Corporate Pilot. Salary range: $71,000-$100,000 per year. ...
  • Air Charter Pilot. ...
  • Airline Pilot. ...
  • Assistant Chief Pilot. ...
  • Commercial Pilot.

How much does a Etihad cabin crew make? ›

Etihad Airways Cabin Crew Monthly Pay

The estimated base pay is AED 10,000 per month. The "Most Likely Range" represents values that exist within the 25th and 75th percentile of all pay data available for this role. How accurate is this most likely Total Pay range (base + additional) of AED 5K-AED 11K/mo?

What is the highest paid Private Pilot? ›

While ZipRecruiter is seeing annual salaries as high as $200,000 and as low as $23,000, the majority of Private Pilot salaries currently range between $52,000 (25th percentile) to $100,000 (75th percentile) with top earners (90th percentile) making $200,000 annually across the United States.

Do pilots make 500k a year? ›

However, some Southwest pilots earn as much as $549,000. Similarly, United Airlines pilots earn an average of $205,000. The average Delta Airlines pilot earns $192,000 with top-earners making $526,000. American Airlines pilots earn an average salary of $118,000, with some pilots earning in excess of $700,000.

What is the lowest Airline Pilot salary? ›

At a Glance Airline Pilot Pay Overview

In the May 2021 report, the Bureau of Labor Statistics reports the range of salaries for airline pilots, copilots, and flight engineers from less than $100,110 a year, to the highest 10 percent earning more than $208,000.

What is the lowest paid pilot? ›

How Much Does a Pilot Make? Pilots made a median salary of $134,630 in 2021. The best-paid 25% made $208,000 that year, while the lowest-paid 25% made $100,550.

Who are the real owners of Etihad Stadium? ›

City of Manchester Stadium
Coordinates53°28′59″N 2°12′1″W
Public transitEtihad Campus Velopark
OwnerManchester City Council
OperatorManchester City
Construction
24 more rows

Which stadium is expensive in Premier League? ›

England national football teams' home ground, Wembley Stadium. It cost £1.1 Billion (around $1.5 billion at the time and over $1.8 billion when adjusted for inflation).

How much does Etihad pay to sponsor Man City? ›

Value of Manchester City's jersey main sponsorship 2009-2022

The statistic shows the revenue Manchester City generated from its jersey sponsorship deal from the 2009/10 season to the 2021/22 season. In the 2021/22 season, Manchester City received 67.5 million GBP from its main jersey sponsor Etihad.

How many FFP rules did City break? ›

City have been charged with more than 100 breaches of rules that required the club, according to the Premier League, to provide "accurate financial information that gives a true and fair view of the club's financial position." City have also been accused of failing to cooperate with the investigation.

What is financial fair play breaches? ›

The UEFA Financial Fair Play Regulations (FFP) are a set of regulations established to prevent professional football clubs spending more than they earn in the pursuit of success, and in doing so not getting into financial problems which might threaten their long-term survival.

When did Man City have a financial takeover? ›

It's been one of the most remarkable stories in modern football. On September 1, 2008, Manchester City were taken over by Sheikh Mansour bin Zayed Al Nahyan's Abu Dhabi United Group (ADUG), changing the face of the club—and the English game—forever.

Could Man City be expelled from Premier League? ›

There are wide ranging sanctions Man City could now face that range from fines, to points deductions, and even expulsion from the Premier League. An independent commision will now hear the charges and determine an outcome.

What are the FFP rules in Premier League? ›

The current FFP legislation allows for eight separate punishments to be taken against clubs for breaking regulations, and are ranked in order of severity:
  • Reprimand / Warning.
  • Fines.
  • Points deduction.
  • Withholding of revenue from a UEFA competition.
  • Prohibition to register new players for UEFA competitions.
Mar 8, 2023

What is the rule B 13 in the Premier League? ›

4 and/or Rule B. 13 is strict, i.e., no proof of intent, recklessness, or any other fault is required.

Which Premier League club has most debt? ›

Swiss Ramble adding on the above: “And for the sake of completeness, here's the highest owner debt in England, led by Brighton £406m, Everton £381m, Leicester £266m and Arsenal £218m, largely driven by infrastructure investment. Much of the debt in the Championship is provided by owners (12 of top 20 clubs).”

Which clubs in Europe are without debt? ›

Debt is something that plagues every football club. Only four clubs in Europe are free of it: Paris Saint Germain, Manchester City, Leicester City, and Chelsea.

Which Premier League teams have the most debt? ›

This first table from Swiss Ramble shows the Premier League clubs (and Championship ones) with the highest 'Gross financial debt': Some truly shocking amounts, with a combined figure of over £3billion owed by six Premier League clubs – Spurs, Man U, Brighton, Leicester, Everton and Arsenal.

Why is Man City being punished? ›

City were charged in February with more than 100 alleged breaches of the Premier League's financial rules. The majority of the alleged charges relate to the period covering 2009 to 2018.

Are Man City still under investigation? ›

The investigation will still take place with an independent financial commission, who will make a ruling on Manchester City's breach. The Premier League will still hand out discipline in accordance with the commission's findings.

How much money has Man City lost? ›

Manchester City revealed this week it lost a whopping $172 million in 2019-20. Although coronavirus disruption to the season is the key reason for it, comments by manager Pep Guardiola saying the club may be priced out of a move for a new striker had added weight.

How much money have Man City spent since the takeover? ›

Having spent nearly £2billion in transfers alone since his takeover, Mansour has seen City rise to the top under his ownership with some smart recruitment choices - Kevin de Bruyne, David Silva and Sergio Aguero are just a few of many star-studded arrivals. But not all of them have worked out as they have hoped.

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